•Implemented the “Leapsome” tool to manage biannual performance reviews, leading the process from start to finish.•Conducted assessments to track employee performance, including probation feedback, progress reviews, and managing low performers.•Facilitated professional development through workshops and training sessions to support team needs and close skill gaps.•Coordinated onboarding training plans for 375 new hires across various departments.•Monitored the effectiveness of learning programs through feedback surveys and assessments.•Deployed and managed e-learning tools such as “LinkedIn Learning, and Primerli” and recommended targeted training to support employee development.•Supervised international mobility programs and coordinated cross-border business assignments.•Generated monthly reports to track training delivery, attendance, and performance metrics.

•Designed and implemented a global recruitment strategy to enhance talent acquisition.•Digitized the recruitment process by implementing the ATS “Digital Recruiters” company-wide.•Led university partnerships and organized job fairs to attract talent from top schools like ENCG Casablanca & EL Jadida, HEM, and ESITH.•Trained and coached a team of 100 recruiters to enhance recruitment effectiveness.•Launched a targeted training plan to address skill gaps, coordinating with trainers for optimal delivery.•Established and monitored the onboarding process to ensure a seamless transition for new hires.

•Ensured proper merchandise presentation and transaction processing for customers.•Analyzed and debriefed sales performances.