Salma Abdalla Email & Phone Number

Exeter, New Hampshire, United States

• Develpo, execute and mange social media campaigns, resulting in a 30% increase in followers engagement.• Develop & Implemente an email marketing strategy the led to 30% increase in programs participation.• Coordinate the production of marketing materials such as brochures, flyers, and banners, program guide, videos resulting in a 20% reduction in production costs.• Conducting market research and analysis to inform strategic and programs offering decisions• Collaborate cross-functionally with management, programs, development, wellness teams to enurse alignment of marketing initiatives with overall organization objectives, resulting in increasing brand awareness in the community

Exeter, New Hampshire, United States

• Compile informed reports to optimize all marketing-related efforts.• Develop engaging content for the Y website and social media resulting in 30% increase in engagement. • Assist in wellness programs promotion driving participation up 50%.• Support in developing annual report, crisis communication plan, and marketing insights report.

Boston, Massachusetts, United States

• Surveyed decarbonization policies, technologies, strategies, and programs in Europe, Asia, Africa, and the USA• Participated in knowledge exchange meetings, calls, and seminars with the CATF team.

Khartoum, Sudan

• Led the startup development and established go-to-market strategy, including core service ranges. • Developed and executed fundraising and marketing campaigns.• Oversaw the implementation of 10 small-scale solar system and energy backup system projects.

Khartoum, Khartoum State, Sudan

- Led, organized and facilitated a series of workshops on Women's Cultural Rights and Arts for 18 young artists- Organized UN Women – International Women's Day 2021 and developed all the contracts, budget, and final report

Khartoum, Khartoum State, Sudan

• Participated in establishing and executing a plan of operation for labor market assessment in Khartoum state. • Collected labor market and employment data of 20 medium size and small-size companies.• Provided recommendations for youth employment promotion, including development programs and training requirements for three sectors energy, manufacturing, and agriculture.

Khartoum, Khartoum State, Sudan

• Developed, maintained, and monitored multiple project plans, strategy, and participated in stakeholder meetings.• Ensured projects adhered to frameworks, and all documentation was maintained appropriately for each project.• Key projects include Empowering Women Entrepreneurs, Global Entrepreneurship week, and Sudan National Entrepreneurship Strategy.

Khartoum, Khartoum State, Sudan

• Supported data collection team by designing surveys and interview questions.• Documented gathered information, analyzed project data, delivered in report & presentation of results.• Key projects include Khartoum Entrepreneurial Ecosystem Mapping and Sudan States entrepreneurship Scoping Mission in 9 states.

Khartoum, Khartoum State, Sudan

• Participated in establishing and implementation a plan of operation for entrepreneurship ecosystem mapping in three states in Sudan, including data collectors training and coordination.• Conducted data analytics and collaborated with the GIZ team in developing entrepreneurship promotion strategy, training materials, and manuals.

Nasr City, Cairo, Egypt

• Supported in developing renewable energy investment guides and project proposals.• Supported the development of the energy tracking website (TaqaWay) through data cleaning and technical translation.• Assisted in developing women and energy program in MENA countries.

Johor Bahru, Johore, Malaysia

Master Of Science In Business Analytics, 4.0/4.0

Master Of Business Administration - Mba, 4.0/4.0

Activities and Societies: Member - International Student Advisory Board Vice President - International Student Association

Virtual English For Graduate Studies Program

Leadership In Business Fellowship, Business

Mandela Washington Fellowship for Young African Leaders

Bachelor'S Degree, Chemical Engineering, 3.02/4.0

Activities and Societies: Vice President – International Student Society Sudan Chapter Executive Committee Member – International Student.

High School Diploma, Science, 97.02/100