I have been working as Ecommerce & Digital Marketing Manager at Five-B, I played a key role in establishing their online presence for their sub-brand stores in the USA. Joining Five-B in 2020, I spearheaded the development of their e-commerce operations from the ground up. This included building and launching stores on various platforms like Shopify, Amazon, eBay, Walmart, and TikTok. This journey presented significant challenges but ultimately proved highly successful.My daily responsibilities encompassed:• Optimizing store performance: Regularly monitoring store health across all platforms to identify areas for improvement.• Customer engagement: Providing prompt and effective responses to customer inquiries on each platform.• Campaign management: Overseeing and optimizing marketing campaigns for hundreds of SKUs.• Competitive analysis: Performing in-depth competitor research to inform strategic decision-making.• Sales growth strategies: Developing and implementing data-driven strategies to increase sales across all channels.• Inventory management: Tracking sales trends and preparing accurate inventory forecasts.• SEO optimization: Conducting keyword research and ensuring listings are optimized for search engines.• Content management: Approving content articles and infographics for publication.• Traffic analysis: Monitoring website traffic and identifying conversion sources.• Team leadership: Providing direction and guidance to a team of six, including a social media manager, designer, and content writer.