Driving growth by activating untapped digital channels and implementing effective strategies like SEA, EDM, and automation. My success is measured by the revenue I generate, ensuring every initiative contributes to the bottom line.

I led a team of digital marketers to optimize processes and drive growth through innovative strategies. By implementing AI, social ads, SEA and new tools, we were able to boost productivity and measure success through revenue generated.

• Crafted and launched innovative growth strategies across social, content, SEO, ads, and email to drive user acquisition for a diverse B2B & B2C client base.• Turned data insights into actionable campaigns, optimizing performance and delivering stellar results for clients.• Collaborated with creative, content, and analytics teams to execute bold campaigns and drive successful outcomes.

I was in charge of creating and managing key partnerships for the Metaverse Summit, a major event:Secured brand, tech, and media partnerships to boost the event’s visibility and credibility.Worked with executives from leading metaverse, blockchain, crypto platforms and gaming companies to craft win-win deals.Developed partnership models like sponsored sessions, networking events, and interactive showcases to get sponsors attracted and deliver value.Used my network and knowledge to expand the event’s reach to new audiences and markets.Handled everything from outreach and negotiations to event execution and follow-up, ensuring smooth operations and happy partners.

Boosted growth and engagement for a Web3 gaming project with adapted strategies:Ran campaigns on Discord and Telegram, building a strong Web3 community.Partnered with Web3 influencers and gaming groups to reach more people and drive growth.Introduced fun loyalty programs, DAO-driven decisions, and rewards to keep users coming back.Kept an eye on trends to make sure strategies were effective.Used my marketing skills to help a cutting-edge blockchain gaming project succeed.

Negotiated deals with residential organisation for free accommodations in exchange of community service.Created a fair and thorough application process to pair students with housing based on academic performance, financial need, and community involvement.Managed operations including student onboarding, task management, and conflict resolution.Built a community with volunteer events, skill-sharing workshops, and social activities.Grew the initiative from 0 to 16 housing units, making a significant difference in students' lives.

After a transformative learning expedition where I deepened my understanding of the value of close-knit communities, I applied these principles to reinvent the student living experience in university residences. By fostering a strong sense of community, I was able to create an environment that provided students with a wealth of emotional, social, and practical benefits.

As the Communication Consultant for a dynamic student-led crypto organization spanning multiple universities, I was responsible for developing and executing impactful communication strategies to engage the broader community and drive participation in the group's diverse initiatives.

As a Digital Transformation Consultant for a small but forward-thinking city council, I played a pivotal role in modernizing the organization's operations and equipping its workforce with the tools and skills needed to drive greater efficiency, collaboration, and citizen engagement.

As an elected Student Representative at UGA, I served as a vital bridge between the student body and university administration, advocating for the needs and interests of my fellow classmates.