Saloni Sinha Email & Phone Number

Sydney, New South Wales, Australia

Chennai, Tamil Nadu, India

Key Responsibility: Developed and executed a comprehensive content strategy for the Software Engineering service line at this firm. This encompassed developing content in various formats such as social media posts, blog articles, white papers, playbooks, brochures, video content, case studies, and EDMs after collecting relevant data and facts from subject matter experts. Demonstrated expertise in effectively communicating the technical aspects of the service line to both internal and external stakeholders.Highlights:Revamped social media strategy to enhance brand recognition and drive online engagement, resulting in increased traffic and interactions.Crafted multiple high-value cornerstone content pieces that played a crucial role in elevating the company's SEO strategy and establishing its position as a thought leader in the industry.Contributed content for the company's new website, creating engaging and informative pieces to effectively communicate the Software Engineering service line's key features and benefits.Work sample: https://tinyurl.com/55c8vxhy

Chennai Area, India

Key Responsibility: As a seasoned journalist, I have demonstrated a strong ability to manage a variety of tasks and excel under pressure. I was responsible for the critical role of editing and designing pages for the Chennai bureau, including the front page of the main edition. With a focus on delivering high-quality content that meets tight deadlines, I am confident in my ability to excel in a fast-paced newsroom environment. I also demonstrated my creativity by contributing feature articles for the newspaper.Highlights:Led the relaunch of district editions of the newspaper, bringing new design concepts and interactive articles.Spearheaded main edition front page design while expertly juggling editing and designing responsibilities for nation and city pages.Effectively managed tight deadlines and breaking news stories as acting head of the desk. Work sample: https://tinyurl.com/mvv237yc

Chennai Area, India

Key responsibility: As a versatile journalist, I excelled in covering a range of beats including cinema, arts, culture, fashion, and lifestyle for the weekly lifestyle magazine, Indulge, The New Indian Express. I cultivated a strong network of sources, which added depth and nuance to my reporting. In addition to my reporting skills, I also served as a sub-editor and page designer for the magazine.Highlights:Crafted over 100 in-depth articles, including captivating cover stories, across a diverse range of lifestyle, art, architecture and cinema beats. Conducted exclusive interviews with leading celebrities including designers, actors, and sportspersons, showcasing a keen eye for compelling content. Demonstrated exceptional multitasking abilities as both a content creator and editor for the magazine, consistently delivering high-quality work within tight print deadlines.Work sample: https://tinyurl.com/4u4hznpd

New Delhi Area, India

Key responsibility: During my tenure at Hindustan Times, I served as a social media manager on the digital desk and played a dual role as a copy editor and page designer on the print desk. In addition, I contributed several articles to the online entertainment desk.Highlights:As the social media manager for the newspaper's online website, I launched campaigns to increase brand awareness. I served as the online copy editor and fact-checker, and was responsible for desk work and page design. I also handled the planning and designing of the lifestyle supplement, HT City.Work sample: https://tinyurl.com/rdw74cb4

Post Graduate Diploma, Journalism

Bachelor Of Arts (Ba), History