As e-Commerce Manager, I led a revolutionary transformation that catapulted the company's revenue, recording an explosive growth of 1350% in 2022 compared to the previous year, followed by a further increase of 83% in the year 2023 compared to the year 2022 .These results were direct consequences of the ability to direct sales strategies together with our CEO and CMO, develop the company marketplace and expertly supervise and coordinate a multifunctional team, including marketing agencies, web developers, creative team and customer care.• Management of the sales strategy for E-commerce.• Online Marketing: Strategizing marketing campaigns on primary ADServers including Meta Business Manager and Google ADS Manager. Evaluating prospective audience acquisition channels on TikTok Ads Manager for youth engagement and on LinkedIn Ads for new business lead generation.• Data Analysis and Reporting: Conducting daily data analysis utilizing GA4 and Google Looker Studio to formulate a daily action plan aimed at achieving predetermined KPIs (short-term, medium-term, and long-term).• Budget Management.• Evaluation of Partnerships and Service Providers.• Actively contribute to the creation of the calendar commercial and define consequent actions through platform.• Definition and management of the stock rotation strategy.• Instituting team coordination and liaising with agencies in support of e-commerce initiatives.

• Management of the sales strategy for E-commerce.• Online Marketing: Strategic marketing planningonline, including social media marketing campaigns,online advertising, email marketing andSEO.• Analysis and Reporting.• Budget Management.• Actively contribute to the creation of the calendarcommercial and define consequent actions throughplatform.• Monitoring of sales performance.

• Creation and implementation of the marketing strategy, in line with customer objectives.• Performance marketing strategy activities, customer acquisition, e-commerce development.• Management and development of marketing campaigns on all channels, including social media.• Analysis of sales data to identify market opportunities.• Monitoring market trends and competition.• Managing relationships with marketing partners.