Sam Baker Email & Phone Number

United Kingdom

London Area, United Kingdom

London

Developed an XGBoost conversion model for a home-move website which was used to dynamically optimise the price shown to customers, raising profit by 15% without affecting the conversion rateLeveraged transfer-learning in Tensorflow to train an image-classification model to automate the moderation process for proof-of-delivery images submitted by delivery drivers, thus freeing up four teams members to perform other tasksDesigned bespoke real-time vehicle routing software to… Show more Developed an XGBoost conversion model for a home-move website which was used to dynamically optimise the price shown to customers, raising profit by 15% without affecting the conversion rateLeveraged transfer-learning in Tensorflow to train an image-classification model to automate the moderation process for proof-of-delivery images submitted by delivery drivers, thus freeing up four teams members to perform other tasksDesigned bespoke real-time vehicle routing software to optimise the distribution of deliveries between drivers operating within a marketplace model. This involved extending Google's OR-Tools package, implementing OOP & software design patterns, test-driven development and collaborating with other teams to integrate the software within the business' operations Design deployment cloud architecture using a variety of AWS services (including ECS Fargate, API Gateway, Lambda, Step Function, S3) to host software and models, considering horizontal scalability and resource demandsFormulate experiments to test different hypothesis, ensuring outcomes are clearly defined and are measurable by robust KPIs Show less

London, England, United Kingdom

Delivered comprehensive data analysis presentations to stakeholders at various organisational levels. Communicated insights clearly and effectively, translating complex data findings into actionable recommendations to support strategic planning and operationsUtilised off-the-shelf data visualisation tools such as Looker to create interactive dashboards for real-time tracking of relevant KPIs. Ensured stakeholders had access to critical business metrics, facilitating data-driven… Show more Delivered comprehensive data analysis presentations to stakeholders at various organisational levels. Communicated insights clearly and effectively, translating complex data findings into actionable recommendations to support strategic planning and operationsUtilised off-the-shelf data visualisation tools such as Looker to create interactive dashboards for real-time tracking of relevant KPIs. Ensured stakeholders had access to critical business metrics, facilitating data-driven decision-makingDeveloped custom dashboards using Python's Dash package to handle more complicated data visualisation requirements including real-time driver location trackingDesigned descriptive KPIs to measure different aspects of the business' performance. For example, a blended driver score metric which measured a driver's productivity and adherence to the required behavioursComposed and optimised complex SQL queries to retrieve and manipulate data from relational databases Show less

London, England, United Kingdom

Own paid social and programmatic marketing campaigns to acquire new players for online gambling sitesAnalyse campaign data to optimise performance, identifying opportunities for AB testingCollaborate with wider team to coordinate unified marketing approach, leveraging both brand and acquisition-focused approaches

London, England, United Kingdom

Warminster

Support the design of experiments to measure and improve the effectiveness of the British ArmyCollect and process data from military exercises in challenging locationsReceived bonus and commendation for analysis of staff survey for NATO