Sam Baum Email & Phone Number

San Diego, Ca, Us

Created Quarterly Marketing Plan and oversaw events from conception to execution. Responsible for department budget and weekly sales reports. Conduct tours and counsel family members and prospective residents, created and implemented outreach plan and worked closely with other department heads and Executive Director to improve culture and a better experience for Residents & families. As a team, increased occupancy from 50% to 95%.

Co-developed the marketing plan, including creation of collateral materials, community outreach program, website development, and planning and executing outside marketing events for start-up memory care community. Led effort to forge strategic partnerships with medical professionals, community leaders, businesses, and major institutions to drive referrals and innovative programming to Sales and Programming departments. Expert public speaker, doing all presentations, moderating of panel discussions and hosting/emceeing events aimed at professionals, the general public and prospects and their families. Also assisted in staffing and program development. Conducted tours as needed. Exceeded established sales goals.

Tucson, Arizona, Us

Retained to turn around a “911” assisted living community in Beverly Hills. In partnership with the Executive Director, implemented significant “cultural” changes, achieved 100% occupancy and started a waiting list. I was then asked to consult on another “911” community in the Bay area. I was asked to evaluate both operations and sales. Helped implement changes in both areas, resulting in a substantial and demonstrated improvement in relations with the professional community and a steady rise in sales activity.

Develop relationships, closing sales and coordinating move-ins with prospects and their families for high-end, luxury IL/AL community. Led team from 88% occupancy to 100% in a few short months. Built waiting list of 22 prospects. Have maintained 94%-100% for over a year.

Us

Partnered with Executive team to create and implement outreach elements of the public involvement plan, particularly grassroots mobilization efforts to push through a mixed-use development, whose revenue would help finance future philanthropic endeavors. Did all presentations and represented MHC at various community events. Coordinated the team’s involvement in developing a project webpage. Additionally, created and delivered presentations for various Masonic constituencies state-wide, educating fraternal members about the various services available to Masons, their wives and widows. Prior to this role, I headed the marketing efforts for a start up CCRC under the MHC banner. Consulted in creating collateral materials and website content. Established and maintained relationships with depositors and other prospects. Trained staff in marketing the CCRC concept. Created and presented seminars at venues state-wide. Responsible for weekly sales reporting and tracking and disbursement of commissions and bonuses. Consulted on advertising design, strategy and scheduling. Created and planned sales & retention events both on- and off-site. Achieved 70% pre-sales to get to construction

Master'S Degree, Counseling Psychology

Bachelor'S Degree, Political Science And Government