Sam Brackenridge Email & Phone Number

London, GB

London, GB

• Leading e2e development of strategic product (IAM, MSFT) initiatives, with revenue projections of £100m+
• Using customer feedback, delivered 25% YoY revenue uplift for key security product across DE, IT and UK
• Assisted in roll-out of market-leading (Gartner) service wrap for Security products, implemented across entire VB Security Portfolio.
• Leading VB Security AI strategy, building cross-portfolio initiative to enhance CX using LLMs.
• Delivered custom PowerApps tool to simplify 9+15 sales planning process, decreasing process length from 1 month to 5 days (80% increase in efficiency)

London, GB

• Developed copy for two months worth of LinkedIn and Twitter posts for clients, increasing interactions by 200% MoM.
• Consulting on SEO for new clients, identifying areas for improvement and presenting feedback.
• Implementing new PPC keyword strategies for clients.
• Successfully performed Quality Assurance testing on 30 client sites for Web Development team
• Analysing client data to develop new Paid Social strategies, leading to 200% MoM increase in engagement.

Munich, DE

• Managed retail content platform, BMW LaunchPad with over 10,000 active monthly users.
• Managing £1m+ in spending budget via SAP, raising PO's and maintaining a budget tracker.
• Produced Digital and Printed Product-oriented literature, collaborating with multiple agencies and Product team.
• Created in-depth performance reports for BMW LaunchPad and our teams Cost Centre.
• Collaborated with film and production agency to produce Product films on new models, notably delivering multiple BMW 3 Series films that garnered over 500,000 views on YouTube.

• I founded a small business in 2014, developing game‑server networks in partnership with YouTube influencers. I led the team to a number of notable achievements over the four year period:
• Managed portfolio of networks, averaging 1,200 concurrent users with 250k active monthly users.
• Used Agile Methodology to manage delivery of custom content, including building first custom 'Battle Royale' server in the ecosystem.
• Managed partnerships with Influencers, and executed YouTube and Twitch oriented Marketing campaigns that amassed over 20,000,000 unique views.

Bachelor Of Science - Bs, Computing And Management

Education record