Sam Carter

Sam Carter Email and Phone Number

CEO Fospha | Delivering the world's best retailers 10x better marketing measurement in 2 weeks💡 @ Fospha
Sam Carter's Location
United Kingdom, United Kingdom
Sam Carter's Contact Details

Sam Carter personal email

n/a
About Sam Carter

Fospha's direct-to-consumer growth platform enables marketers to make better decisions with their budgets, using first party data and data science modelling to give fair credit to the role every view, impression and click plays in driving customer acquisition and retention.Our predictive planning models tell our clients when to stop spending in saturated channels and how best to allocate their cross-channel marketing budgets.

Sam Carter's Current Company Details
Fospha

Fospha

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CEO Fospha | Delivering the world's best retailers 10x better marketing measurement in 2 weeks💡
Sam Carter Work Experience Details
  • Fospha
    Ceo
    Fospha Nov 2017 - Present
    Hammersmith, London, Gb
    3x ARR growth for 2 years running 🚀 | NPS 80 🥰$1bn spend under measurement 📈3x Momentum leader in G2 awards 🥇Delivering the world's best retailers 10x better marketing measurement in 2 weeks ⏩We've built a SaaS platform that delivers 10x better marketing measurement in 2 weeks for retail ecommerce brands.Our product gives clients confidence to spend their budgets on digital marketing that drives profitable growth, with apples-to-apples comparisons of each channel's performance and a clear picture of where they have headroom to grow.Ridiculously easy to set up, no-code implementation, privacy-safe AI modelling.
  • Fospha
    Commercial Director
    Fospha Jan 2017 - Nov 2017
    Hammersmith, London, Gb
  • Blenheim Chalcot
    Portfolio Impact Manager
    Blenheim Chalcot Nov 2016 - Nov 2017
    London, England, Gb
    Developing early-stage SaaS startups at Europe's leading digital venture builder.
  • Groupon
    Director Of Category & Revenue Management, Emea
    Groupon Nov 2015 - Nov 2016
    Chicago, Il, Us
    Reporting into the President EMEA, responsible for the demand revenue target for the region, driving channel, category and product growth by leveraging sales, marketing and operations functions- Led first the UK and then EMEA’s revenue-focused functions for the Local and Travel verticals: data analytics, inventory management, merchandising, product management and sales operations, reporting weekly to the global CEO, CFO and EMEA CEO- Grew the UK business by identifying incremental revenue opportunities (worth $28m in 2016), including improvements to category and quality mix and development of a National brands partnership strategy- Decision-maker for EMEA local and travel businesses on product, including customer relevance algorithms determining the ranking of deals across all selling channels (web/mobile/email), delivering 5% revenue lift in Q1- Developed a global accountability model, introducing conversion-based KPIs to measure sales, marketing and operations performance
  • Groupon
    Head Of Revenue Management & Strategy, Northern Europe
    Groupon Apr 2015 - Nov 2015
    Chicago, Il, Us
    Reporting into the VP NER, responsible for all tasks which drive growth and overall market profitability- Led a team of 45 across the strategy, category and revenue management functions- Managed the online merchandising team, contributing to a 16% annual increase in deal conversion- Developed sales strategy to grow the Groupon marketplace, leading to a 62% annual increase in merchants on the platform- Responsible for headcount, improved departmental efficiency 35% through a more data-driven approach
  • Groupon
    Head Of Strategic Planning Uk
    Groupon Jul 2013 - Mar 2015
    Chicago, Il, Us
    Led a team of 25, influencing and driving supply and deal performance across UK categories and regions- Contributed to UK becoming Groupon’s biggest international market and 50% of EMEA’s EBITDA- Developed a merchant risk identification process that led to a 33% reduction in refund rates over 18 months- Designed and implemented an entirely new planning strategy, which accelerated growth by 50% compared to other regions. It was subsequently implemented globally with revenue impact of over $100m
  • Groupon
    Senior Strategic Planner & Associate City Manager, Uk
    Groupon Aug 2011 - Jul 2013
    Chicago, Il, Us
    Responsibility for sales strategy and revenue targets for NW England and London, Groupon’s 3rd largest city worldwide- Part of the team responsible for North West being the fastest growing region in EMEA in 2011/2012- Developed the Online Learning and Live categories, contributing $32m annual revenue- Trained senior international directors and consulted with them on how to improve their processes. This included managing directors from Brazil, Denmark and Israel.
  • Stratum
    Project Manager, Clinic Development
    Stratum Nov 2008 - Jul 2011
    Overall responsibility for coordination of a project to develop a medical clinic- Project lead on feasibility, strategy and delivery; created and led risk and change management strategies- Coordinated a full branding exercise and website design
  • Pitch
    Marketing- Internship
    Pitch Sep 2008 - Oct 2008
    London, Gb
  • Saatchi & Saatchi
    Junior Account Executive- Internship
    Saatchi & Saatchi Jan 2007 - Aug 2007
    London, Greater London, Gb

Sam Carter Skills

Social Media Business Development Digital Marketing Online Advertising Social Media Marketing Market Research Advertising Business Strategy Account Management Strategy Marketing Strategy New Business Development Start Ups Marketing Communications E Commerce Email Marketing Entrepreneurship Creative Strategy Analytics Online Marketing Marketing Strategic Planning Project Management Management Digital Strategy Salesforce.com Crm Lead Generation Customer Relationship Management

Sam Carter Education Details

  • Durham University
    Durham University
    Italian & Croatian
  • Сибирский Федеральный Университет
    Сибирский Федеральный Университет

Frequently Asked Questions about Sam Carter

What company does Sam Carter work for?

Sam Carter works for Fospha

What is Sam Carter's role at the current company?

Sam Carter's current role is CEO Fospha | Delivering the world's best retailers 10x better marketing measurement in 2 weeks💡.

What is Sam Carter's email address?

Sam Carter's email address is sc****@****pon.com

What schools did Sam Carter attend?

Sam Carter attended Durham University, Сибирский Федеральный Университет.

What skills is Sam Carter known for?

Sam Carter has skills like Social Media, Business Development, Digital Marketing, Online Advertising, Social Media Marketing, Market Research, Advertising, Business Strategy, Account Management, Strategy, Marketing Strategy, New Business Development.

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