Senior Associate Producer, Production Consultant Kevin Harrington TV

Samuel R. CatanesePresident/ CEO Catanese Media, Inc. - CMI is Philadelphia based.Experienced professional TV producer, director, publisher, expert marketing consultant and entrepreneur. Having produced numerous long and short form TV shows and spots branding top direct response products nationally and internationally our focus is on engaging and informative content to drive sales from TV to retail. Our team of top producers has access to nationally known production networks, vendors and strategic media partners globally.CMI consulting services specializes in business development utilizing analytics and creative marketing strategies to improve productivity and increase sales. An initial consultation with business owners/principals helps to establish strengths and identify any issues that may exit with marketing and advertising. CMI asks questions and offers solutions regarding issues with management, sales, workflow and motivation to improve customer service and relations. By applying fresh strategies we organize goals, set realistic marketing plans and implement new ideas while creating short and long-term strategic planning that would include market research, competitive analysis, establishing specific objectives and realistic marketing budgets.CMI addresses Internet marketing preparation, website review/critique and podcast production utilizing multiple delivery devices for social media and lead generation, online click funnels, search engine optimization, unique pixel targeting and retargeting programs utilizing comprehensive research analytics.CMI’s success is based on increasing and expanding its marketing ability through innovation and commitment to provide customer satisfaction, our most important asset.

IMS is a research and publishing company that tracks both long-form infomercial and short-form spots on national cable, broadcast and satellite networks. IMS ranking for each week are based on long-form infomercial media and short-form frequency of programs aired on networked monitored. IMS database and video library service involve all aspects of the DRTV industry IMS provides weekly and monthly reports, rankings, verification, evaluations, research, consulting, film and video production and post production.