Sam Cohen Email & Phone Number

San Jose, California, United States

San Jose, CA, US

• Responsible for managing and growing the global InvenSense motion sensors business.
• Created & implemented a new channel strategy that increased quarterly unit sales by 50%.
• Designed customer pitch collateral that led to new business opportunities of ($XMM) in revenue.
• Worked with Sr. Director and global sales teams to define new product roadmap and market opportunities.
• Drove spec/features/performance and software tradeoffs with engineering and global ops teams.
• Created marketing collateral, datasheets, competitive analysis, MRD’s and product briefs for individual SKUs.

San Jose, CA, US

• Managed the creation and deployment of global re-branding campaign for SanDisk USB Flash Drives.
• Responsible for managing and growing the SanDisk global flash drive business & security software (500+ SKUs).
• Drove a 40% rise in the global USB market share & held the #1 position in global market share from 2019-2021.
• Operated as the central hub of cross functional teams, including Product Line Managers, Ops, Regional Marketing Leads (EMEA, APAC, LATAM, China, Japan, India), outside agencies and brand teams.
• Tracked, curated, and presented quarterly USB revenue reports for consumer solutions Sr. Director and VP’s.
• Led all B2C and B2B facing USB hardware/software channel messaging and collateral.

Fremont, CA, US

• Created a marketing tool for aggregating and analyzing regional markets (tool was adopted companywide).
• Conducted both qualitative and quantitative customer research using surveys and reported results to VP of sales.
• Generated user P.O.S (Point of Sales) reports and organized based on region and global volume.
• Co-authored the group’s marketing plan and researched emerging markets for the VP of marketing.

Fremont, CA, US

• Created marketing presentations for several Seagate products, both old and new.
• Created and implemented internal Finance Tool; trained internal team on JIRA integration and usage.
• Co-authored the cloud system’s strategy group’s marketing plan and presentations for CES 2018.
• Assembled and distributed internal minimum advertised price violations reports to pricing and legal team

Toronto, Ontario, CA

• Desk based Research, generating and booking new client leads. As well as follow up with current clients.
• Leading Generation activity and Performing Market research.
• Assisting in preparing Technical documents, case studies
• PowerPoint presentations and Technical demonstrations, and the ability to write and follow up with internal and corporate teams.

San Diego, CA, US

Assisted in day to day operations, worked on customer education and acquisition. Venue research for potential customers, and current users.

• Participated in a comprehensive 2-year leadership program, which focused on the development of leadership and task accomplishment skills.
• Participated in and oversaw community service projects, both on and off campus

• Completed two years as a student, then served as an instructor for two years
• Trained young children on water safety, lifeguard water rescue skills and surfing
• Lead and oversaw the training of motorizes water vehicle operation and rescues - Supervised the health management and safety of campers, and beach goers

• World renowned camp, enhancing interpersonal, academic and leadership skills.
• Taught troubled youths in areas such as public speaking, self-management and self-betterment skills, as well as increasing their personal accountability.