Governors for Schools finds, places, and supports skilled volunteers as school governors and academy trustees on school and academy boards 🏫𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀, 𝗿𝗲𝗺𝗶𝘁𝘀, 𝗮𝗻𝗱 𝗿𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀:• 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿: Developed and launched a LinkedIn newsletter, growing to over 4,100 subscribers in 6 months.• 𝗦𝗼𝗰𝗶𝗮𝗹 𝗺𝗲𝗱𝗶𝗮 𝗺𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁: Designed and executed comprehensive content plans, driving engagement across LinkedIn, Facebook, and Twitter through strategic posting and data analysis.• 𝗔𝗻𝗮𝗹𝘆𝘁𝗶𝗰𝗮𝗹 𝗿𝗲𝗽𝗼𝗿𝘁𝗶𝗻𝗴: Compiled and presented actionable insights on social media, SEO, and website performance in monthly reports for senior leadership, driving data-informed decision-making.• 𝗪𝗲𝗯𝘀𝗶𝘁𝗲 𝗺𝗮𝗶𝗻𝘁𝗲𝗻𝗮𝗻𝗰𝗲: Created accessible and inclusive content, redesigned key landing pages/pillar pages, monitored the level of engagement on key strategic pages, and managed the design. Built a page log and longevity tracker (Excel) to streamline website monitoring and SEO keyword planning.• 𝗦𝗘𝗢: Executed keyword research (SE Ranking, Google Keyword Planner), backlinking, link building, and sitemap strategies to ensure site-level SEO growth and improve overall visibility within SERPS.• 𝗘𝗺𝗮𝗶𝗹 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 (𝗠𝗮𝗶𝗹𝗖𝗵𝗶𝗺𝗽): Collaborated closely with marketing managers to design and deliver impactful email campaigns and newsletters. Utilised A/B testing to refine outreach.• 𝗖𝗼𝗽𝘆 𝗰𝗿𝗲𝗮𝘁𝗶𝗼𝗻: Developed engaging copy for press releases, social media campaigns (LinkedIn, Twitter, Facebook), webpages (Wordpress), blogs, email marketing (MailChimp), etc.• 𝗔𝗱𝗺𝗶𝗻𝗶𝘀𝘁𝗿𝗮𝘁𝗶𝘃𝗲 𝗿𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀: Streamlined request management by triaging inquiries from email and social media, and led on the creation of an internal social media request form.

Library and Learning Services at Edge Hill University offer a range of inclusive services to support student's work and studies 💬𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 𝗮𝗻𝗱 𝗿𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀:• 𝗖𝗿𝗲𝗮𝘁𝗲𝗱 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻 𝗮𝗻𝗱 𝗲𝘃𝗲𝗻𝘁 𝘃𝗶𝗱𝗲𝗼𝘀: Developed creative videos (Adobe Premier Pro) for Instagram to showcase team campaigns and events, enhancing team visibility and engagement. Ensured content was accessible through the addition of on-screen subtitles. • 𝗪𝗲𝗹𝗰𝗼𝗺𝗲𝗱 𝗻𝗲𝘄 𝘀𝘁𝘂𝗱𝗲𝗻𝘁𝘀 𝘄𝗶𝘁𝗵 𝗹𝗶𝗯𝗿𝗮𝗿𝘆 𝘁𝗼𝘂𝗿𝘀: Guided friendly, informative tours for new and prospective students to make them feel at home and introduce them to library resources.• 𝗪𝗼𝗿𝗸𝘀𝗵𝗼𝗽 𝘀𝘂𝗽𝗽𝗼𝗿𝘁: Supported with academic workshops led by the Library and Learning Services team. Answered questions and presented slides to current students around key academic support topics.• 𝗘𝗻𝗴𝗮𝗴𝗲𝗱 𝘀𝘁𝘂𝗱𝗲𝗻𝘁𝘀 𝗮𝘁 𝗶𝗻𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻 𝘀𝘁𝗮𝗹𝗹𝘀: Connected with students directly at a pop-up stall, promoting upcoming events by the Library and Learning Services team, and encouraging students to sign up to academic support sessions.

The Careers team help students develop their employability. Offering opportunities to learn, gain transferable skills, and acquire relevant work experience 💼𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 𝗮𝗻𝗱 𝗿𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀:• 𝗦𝗼𝗰𝗶𝗮𝗹 𝗺𝗲𝗱𝗶𝗮 𝗺𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁: Crafted engaging and eye-catching copy, graphics and video content for social media channels (Instagram and Twitter), utilising current trends to achieve reach of up to 14k views on Instagram 'Reels'. Included the creation of Instagram 'Guides' to promote key services to current students and external stakeholders/partners.• 𝗜𝗻𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝘃𝗲 𝗱𝗶𝗴𝗶𝘁𝗮𝗹 𝘀𝗰𝗿𝗲𝗲𝗻 𝗰𝗼𝗻𝘁𝗲𝗻𝘁: Followed in-house style guide to design vibrant and engaging content for digital screens around campus to share key services and support to current students.• 𝗘𝘅𝗲𝗰𝘂𝘁𝗲𝗱 𝘄𝗲𝗹𝗰𝗼𝗺𝗶𝗻𝗴 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻 𝗳𝗼𝗿 𝘀𝘁𝘂𝗱𝗲𝗻𝘁𝘀: Worked with managers and careers staff to create campaign resources welcoming students back to campus for the new academic year. Designed ideas for branding to promote Extra Edge Employability Award.

The mission of Diversify is to promote social inclusion through educational workshops, programmes and awareness sessions in both the education and business sector 🏳️‍🌈𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 𝗮𝗻𝗱 𝗿𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀:• 𝗗𝗲𝗹𝗶𝘃𝗲𝗿𝗲𝗱 𝗱𝗶𝘃𝗲𝗿𝘀𝗶𝘁𝘆 𝗮𝗻𝗱 𝗶𝗻𝗰𝗹𝘂𝘀𝗶𝗼𝗻 𝘁𝗿𝗮𝗶𝗻𝗶𝗻𝗴: Facilitated training sessions for businesses across the UK. Shared insights from my lived experience as a neurodivergent, queer, and trans individual to foster understanding and promote inclusivity.• 𝗔𝗱𝘃𝗼𝗰𝗮𝘁𝗲𝗱 𝗳𝗼𝗿 𝗱𝗶𝘃𝗲𝗿𝘀𝗶𝘁𝘆 𝗮𝘁 𝗠𝗮𝗻𝗰𝗵𝗲𝘀𝘁𝗲𝗿 𝗣𝗿𝗶𝗱𝗲: Attended and represented Diversify at Manchester Pride. Engaged in word-of-mouth promotion to raise awareness and support for the organisation's mission.• 𝗦𝗽𝗼𝗸𝗲 𝗼𝗻 𝗽𝗮𝗻𝗲𝗹𝘀 𝗮𝗯𝗼𝘂𝘁 𝗶𝗻𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝗽𝗿𝗮𝗰𝘁𝗶𝗰𝗲𝘀: Participated in panel discussions highlighting the importance of incorporating inclusive business practices into work life, advocating for a more equitable and accepting environment for all.

Hugh Baird College and University Centre aims to provide a high quality further and higher education provision for students of varying ages 🏫𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀, 𝗿𝗲𝗺𝗶𝘁𝘀, 𝗮𝗻𝗱 𝗿𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀:• 𝗦𝗼𝗰𝗶𝗮𝗹 𝗺𝗲𝗱𝗶𝗮 𝗺𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁: Crafted engaging and eye-catching copy, graphics (Canva and Adobe Photoshop) and video content (Adobe Premier Pro) for social media channels (Facebook, Twitter, Instagram, and TikTok). Successfully grew Instagram account from 8,400 to 9,000 followers+ in 6 months through developing content strategies.• 𝗜𝗻𝗰𝗼𝗿𝗽𝗼𝗿𝗮𝘁𝗶𝗻𝗴 𝗺𝗮𝘀𝗰𝗼𝘁 𝗶𝗻𝘁𝗼 𝗯𝗿𝗮𝗻𝗱𝗶𝗻𝗴: Delivered the implementation of a mascot for TikTok content. Saw a 500% increase in followers across channel in 5 months.• 𝗪𝗲𝗯𝘀𝗶𝘁𝗲 𝗰𝗿𝗲𝗮𝘁𝗶𝗼𝗻: Built an e-commerce website for L20 Flowers, utilising key content management systems (Wordpress and WooCommerce). Focused on accessibility through website copy, SEO, following Web Content Accessibility Guidelines (WCAG), and ensuring responsiveness across multiple devices.• 𝗣𝗵𝗼𝘁𝗼𝗴𝗿𝗮𝗽𝗵𝘆: Utilised photography equipment, including drones and DSLR cameras, to capture dynamic content for social media, website (Wordpress), and other marketing channels.• 𝗣𝗿𝗼𝗱𝘂𝗰𝗲𝗱 𝗽𝗿𝗼𝗺𝗼𝘁𝗶𝗼𝗻𝗮𝗹 𝘃𝗶𝗱𝗲𝗼 𝗰𝗼𝗻𝘁𝗲𝗻𝘁: Created impactful video content (Adobe Premier Pro) for college activities and commercial outlets, including L20 Restaurant, to elevate our promotional efforts and reach a wider audience.• 𝗜𝗻𝗰𝗹𝘂𝘀𝗶𝗼𝗻 𝗮𝗻𝗱 𝗱𝗶𝘃𝗲𝗿𝘀𝗶𝘁𝘆: Sat on an inclusion committee to determine how LGBTQ+ inclusion could be facilitated across the college.• 𝗖𝗿𝗮𝗳𝘁𝗲𝗱 𝗲𝗻𝗴𝗮𝗴𝗶𝗻𝗴 𝗮𝗿𝘁𝗶𝗰𝗹𝗲𝘀, 𝗽𝗿𝗲𝘀𝘀 𝗿𝗲𝗹𝗲𝗮𝘀𝗲𝘀, 𝗮𝗻𝗱 𝗯𝗹𝗼𝗴𝘀: Wrote copy for news articles, and press releases for a range of external stakeholders, and more informal blogs for students.

Student Recruitment, made up of different teams works together to help prospective students, parents, carers, supporters, teachers, tutors and advisers with impartial information, advice and guidance around higher education and specifically provision at Edge Hill University 🧑‍🎓𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 𝗮𝗻𝗱 𝗿𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀:• 𝗥𝗲𝗽𝗿𝗲𝘀𝗲𝗻𝘁𝗲𝗱 𝘂𝗻𝗶𝘃𝗲𝗿𝘀𝗶𝘁𝘆 𝗮𝘁 𝗵𝗶𝗴𝗵𝗲𝗿 𝗲𝗱𝘂𝗰𝗮𝘁𝗶𝗼𝗻 𝗲𝘃𝗲𝗻𝘁𝘀: Acted as an ambassador for the university at open days, UCAS events, high schools, careers fairs, and partner universities to promote courses and highlight the support available to students.• 𝗟𝗲𝗱 𝗽𝗲𝗿𝘀𝗼𝗻𝗮𝗹𝗶𝘀𝗲𝗱 𝗰𝗮𝗺𝗽𝘂𝘀 𝘁𝗼𝘂𝗿𝘀: Provided bespoke campus tours for prospective students and their families, offering a welcoming experience and highlighting the university’s resources and community.• 𝗗𝗲𝗹𝗶𝘃𝗲𝗿𝗲𝗱 𝗲𝗱𝘂𝗰𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝘄𝗼𝗿𝗸𝘀𝗵𝗼𝗽𝘀: Presented engaging workshops for visiting prospective students on essential topics, such as student finance, budgeting, and the university application process, to equip them with practical knowledge.• 𝗥𝗲𝗰𝗼𝗴𝗻𝗶𝘀𝗲𝗱 𝘄𝗶𝘁𝗵 𝗰𝗮𝗿𝗲𝗲𝗿𝘀 𝗮𝘄𝗮𝗿𝗱: Given an Edge Hill University Careers Award for commitment and impactful work supporting students during the Covid-19 pandemic.

During the Covid-19 Pandemic The Facilities Management team worked alongside Student Recruitment to ensure the campus was safe for students attending classes to minimise the risk of spreading the virus 😷𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 𝗮𝗻𝗱 𝗿𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀:• 𝗪𝗼𝗿𝗸𝗲𝗱 𝗶𝗻 𝗣𝗼𝘀𝘁 𝗮𝗻𝗱 𝗣𝗿𝗶𝗻𝘁 𝗧𝗲𝗮𝗺 𝘁𝗼 𝗵𝗲𝗹𝗽 𝗲𝗻𝘀𝘂𝗿𝗲 𝘀𝗮𝗳𝗲 𝗽𝗮𝗿𝗰𝗲𝗹 𝗱𝗶𝘀𝘁𝗿𝗶𝗯𝘂𝘁𝗶𝗼𝗻: Helped to ensure timely and safe delivery of letters and parcels to students, carefully adhering to safety guidelines from local and national authorities.• 𝗣𝗿𝗼𝗺𝗼𝘁𝗲𝗱 𝗖𝗼𝘃𝗶𝗱-𝟭𝟵 𝘀𝗮𝗳𝗲𝘁𝘆 𝗰𝗼𝗺𝗽𝗹𝗶𝗮𝗻𝗰𝗲 𝗮𝗺𝗼𝗻𝗴 𝘀𝘁𝘂𝗱𝗲𝗻𝘁𝘀 𝗮𝗻𝗱 𝘀𝘁𝗮𝗳𝗳: Actively upheld Covid-19 protocols by ensuring that students and staff followed Covid guidelines, while providing guidance and support to those with exemptions, directing them to essential resources.

The Campus Life Team provides student experience provision for students living on and off-campus through the facilitation of events, door-to-door accommodation visits and working to ensure students settle into university life 🏡𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 𝗮𝗻𝗱 𝗿𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀:• 𝗦𝗼𝗰𝗶𝗮𝗹 𝗺𝗲𝗱𝗶𝗮 𝗺𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁: Ran dedicated social media channels (Facebook and Instagram) and facilitated Facebook Groups for students living in halls of residence.• 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗺𝗮𝘁𝗲𝗿𝗶𝗮𝗹𝘀 𝗳𝗼𝗿 𝗰𝗮𝗺𝗽𝘂𝘀 𝗲𝘃𝗲𝗻𝘁𝘀: Designed and distributed eye-catching marketing materials promoting on-campus events. Helped to boost student awareness and engagement.• 𝗦𝘂𝗽𝗽𝗼𝗿𝘁𝗲𝗱 𝗲𝘃𝗲𝗻𝘁 𝗽𝗿𝗼𝗺𝗼𝘁𝗶𝗼𝗻 𝗮𝗻𝗱 𝗹𝗼𝗴𝗶𝘀𝘁𝗶𝗰𝘀: Played a key role in event promotion and on-the-ground coordination, including marshalling, to ensure successful event execution.• 𝗣𝗵𝗼𝘁𝗼𝗴𝗿𝗮𝗽𝗵𝘆: Photographed campus life and events to create engaging visuals for social media platforms. Enhanced our digital presence and connection with students.• 𝗘𝗺𝗮𝗶𝗹 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 (𝗠𝗮𝗶𝗹𝗰𝗵𝗶𝗺𝗽): Wrote copy and developed a weekly ‘What’s On’ email to 1000+ on-campus students. Succeeded in highlighting upcoming events, encouraging higher turn-out at campus life activities, and fostering community engagement across the university.