I'm a Rome-based freelance web content and social media manager, copywriter and blogger with 28 years of international online marketing experience in creating and broadcasting compelling food and travel content to deliver customer retention and improved conversion.My proven ability in organic SEO copywriting, content curation, photography, multi-media editing and combined analytical skills has allowed me to build passionate cross-platform and social media communities within the food, travel, charity and art sectors. Autumn 2023 sees the conversion of my blog and community Life In Abruzzo becoming a not-for-profit cultural association.'English in the Woods', is my forest-style pop-up EFL day camp for the school holidays in Abruzzo to complement my pt TEFL position at the British School Olgiata.