Sam Friedman Email & Phone Number

At Google, Sam is responsible for managing 3P entertainment data relationships that enhance Search's core and AI-related features for partners and users (e.g. oneboxes). He is skilled at building strategic GTM plans with Product/Engineering teams and executing agreements with key clients that enable the launch of new experiences and products.From 2014-2018 with the NBA's Global Partnerships group, Sam developed KPI exceeding social, digital, and broadcast marketing programs driving impact across 7 major client relationships. He strategically led and supported multi-year co-branded promotional partnerships that scaled customer engagement for Fortune 500 brands and generated renewal and up sell revenue for the NBA.Building on a passion for content production and live events, from 2018 to 2020 Sam worked as a lead partnerships strategist for the Dick Clark Productions (dcp) Brand Partnerships team. He project managed multi-million dollar marketing integrations by strategically aligning with Executive Producers, Legal counterparts, Talent/Marketing/PR teams, and brand partners to ideate and execute buzzworthy promotions around Award Show programming. Sam has a BA in History from Duke University ('14), and an MBA specializing in Finance and Marketing Analytics from the University of Southern California ('22).

Listed skills include Social Media, Powerpoint, Leadership, Event Planning, and 7 others.