Product Specialist
International Connectors & Cable, Inc. (Icc)
Fullerton, California
• Coordinate activities with sales, customers, engineering to develop new products and promote existing products • Developed product sales forecasts and pricing recommendations for new products and monitor existing products • Helped expand product lines and recommends new product strategy • Knowledge of advertising, rebates, spiffs and sales promotional programs • Conduct competitors' product research and report on technical advantages and disadvantages • Support the development of collateral materials for product lines (technical writing)• Trained employees and customers on product applications, functions, features & benefits, industry standards, and competitors advantages & disadvantages • Provide technical support by offering product solutions to distributors, installers, contractors, sales and customer service representatives• Developed merchandising & promotional programs for distributors• Managed local, regional and national distribution accounts to track product movements • Assist installers and distributors with scope of work, RFQs, BOMs, and cross referencing • Analyze costs, selling prices, gross margins, and distributors' pricing structures • Analyze product categories sales reports based on product movements and inventory conditions • Website Administrations, product editing, product placement and SEO insertions • Reviewed and approved structure cabling systems performance warranty requests• Trade shows, distributors and job site project visits experience