Sam Hetzel Email & Phone Number

Louisville, Colorado, United States

Responsible for defining and leading the visual identity of Umpqua across all channels. Building on a foundation of strong graphic design expertise, this role includes ownership of packaging, advertising, and day-to-day marketing operations. Working closely with the Director of Sales and Marketing to drive the execution of the marketing calendar, coordinate content creation, and manage influencer partnerships and staff responsibilities.

Louisville, Colorado

• Created Digital work for national Ad and Social media campaigns, reaching over 5 million accounts in the first 18 months of dedicated content strategy.• Produced all print design work for company in house. Pieces include an annual 400+ page catalog, seasonal in-shop POP and consumer facing magazines, packaging for over 300 SKUs and all sales tools for internal and external reps.• Produced video pieces for brand awareness and education; including shooting footage, livestreaming events, and animated graphics.• Created large-scale show pieces for dealer and consumer facing events.

Clients: The Empire State Building, Penn State, Colorado State University, The Colorado Women’s Bar Association, Funkwerks Brewery, The Greeley History Museum, State Senate Campaign of Milo Schwab. Freelancing is where I can take on the different needs and design realms of many disparate businesses and people. It is what opens the doors to new trends in different industries for me, and being able to situate a client within and above their market is the ultimate design thrill. Years of freelancing with a 9-5 job has improved my time management, communication, concept presentation, and multi-tasking skills.

• Created and implimented client projects, including new website layout and design,brand positioning, and social media campaigns. • Planned, delegated and reviewed artowrk and web implimentation for client projects on an annual timeline.• Consulted clients on long term brand and design strategy.

Englewood, Colorado

Primary reponsibilities include apparel trend research, illustration, and product presentation. While my daily routine consists of juggling the full gamut of client expectations, I work primarily in Adobe Illustrator and InDesign; focusing on typography, layouts, coloring, and the commercial viability of apparel decoration. As a senior artist, I am confident in designing for different materials and processes, and I’ve taken steps to better enhance our collateral we send to clients, which has resulted in more designs being ordered, and new clients coming on board

Englewood, Co

Englewood, Co

Produce and modify artwork for print and embroidery across a range of garments.

Fort Collins, Colorado Area

Expertise in DSLR Camera's, and accessories', functionality and use.Create programs to draw customers to the store, including classes, photo-walks and semenars.Manage and train a staff of 6 directly, and felp oversee store-wise staff of 40+.Lead Social Media for the Fort Collins location, including creating daily twitter program and monthly product reviews.Maintain inventory, including weekly orders and stock-balancing. Look to remain on the cutting edge of technology and the markets to ensure the Jax Brand continues strongly.

Fort Collins, Colorado Area

Educated customers on Cameras, DLSR and Point-and-Shoot, Telescopes, travel accessories, maps and Sunglasses.Taught beginner camera classes.Inventoried and stocked department daily.Maintained a friendly and well-informed relationship with customers.

Maintained records of acquisition, condition and location of objects in the collection, and oversaw consignment, loans, packing, and shipping of works across the United States and Internationally.Coordinated and implemented the inventorying and relocation of over 4000 works of art from both previous gallery space and storage facilities to the gallery's current location.Photographed and digitally corrected images of acquired works and exhibitions for gallery records and published media. Organized new storage facility under extreme space and time constraintsManaged, installed, and de-installed all exhibitions presented in the New York City space monthly

Installed and removed artwork for changing and permanent exhibitions.Helped manage daily operations of the museum, including lighting AV equipment, gallery painting and upkeep.Helped coordinate shipments of materials and received deliveries of supplies and artwork for the museum.

Masters Degree, Art History

Dissertation: "From Brick Wall to White Cube: The Rebirth of the Street-Art Market"

Bachelor Of Science And Bachelor Of Arts, Biology And Art History

Double Degree in Art and Biology, BA/BS