Sam Joyner Email & Phone Number

Taipei City, Taiwan

Taiwan

Taiwan

• Currently working as a Content Strategist within the Owned Media team of a multinational visual display company. Specializing in:
• Content marketing
• Communication strategy
• Article writing/proofreading/editing
• SEO optimization

Taipei City, Taiwan

• Responsible for providing recruitment marketing support for a nationwide language learning center. Tasked specifically with increasing brand awareness in a competitive space to ensure 80+ branches remain staffed with.
• Designed, launched, and maintained an in-house recruitment platform, achieving an increase in applicants and overall reduced cost per hire.
• Increased web traffic and conversions through targeted digital advertising campaigns (Google AdWords, Facebook).
• Further expanded awareness and interest through partnership programs with TEFL companies in the US, UK, Canada, Ireland, Australia, and New Zealand.
• Increased brand salience by improving and unifying marketing assets to support a more consistent and memorable customer journey.
• Provided writing support for web properties, marketing assets, and social media.

Taipei City, Taiwan

• Coordinated a small team of recruitment professionals tasked with providing qualified teachers to partner schools in Taiwan, Japan, China, Thailand, and Lithuania.
• Managed communications and requirements between partner schools, partner programs, and the recruitment team.
• Improved SEO results, partner representation, and user experience via continuous website analysis and optimization.
• Increased web traffic and conversions through targeted digital advertising campaigns (Google AdWords).
• Planned and orchestrated email marketing campaigns to current, past, and prospective employees.
• Provided writing support for web properties, email campaigns, marketing assets, advertising, and social media

Taiwan

• Worked at several language centers in Taiwan, providing group English classes to k1-12 students and 1-to-1 classes to university students and adults.
• Planned and delivered group and individual classes as needed by schools.
• Assisted in teacher training, staff management, and curriculum creation.
• Provided support for marketing and promotional events.

Cape Town, Western Cape, South Africa

• Worked as Junior Copywriter in a small yet dynamic team at Red Bull’s in-house ad agency located in South Africa’s advertising capital.
• Contributed to the ideation, creation, and execution of marketing materials for Red Bull’s local events.
• Provided copywriting support for local brand campaigns, spanning print, digital, and radio.
• Worked on regular pitch campaigns, from ideation to presentation, contributing to an expanded clientele.

Postgraduate Diploma, Copywriting

Bachelor'S Degree, Communication And Media Studies