- Handling Key National Accounts: Sobeys (National), Walmart, Longo’s, JPG, Federated Co-op- Development of West Canada regions.

* Director of Sales and marketing for all the National accounts, mainstream and Ethnic markets across Canada.* Formulate effective sales, new business development and distribution strategies to lead sales team to achieve goals* Experiences category as Snacks, Bulk, Seasonal, Ethnic, Organic & Natural, baking & breakfast and Private Label business.* Key Responsible : Price Stability, new business development, New Product Launching and Marketing

Developing new business and increase sales through creative sales and Marketing method. * Control overall planning, operation and execution of both sales and marketing * Responsible for the all sales and business actives at Western Canada and mainstream Market sales across in Canada. (This include Ethnic Sales, National Sale, Mainstream Sales) * Professional brand new product launching and marketing positioning in Canada. * Constantly having to make business decisions. (Including new products launching, Business Cycle, price, marketing, promotion plan, Advertising, distribution, logistic, merchandising) Key Results: 1. Increased average of annual sales of 9 million to 32 million sales within two years period with gain of great net profits. (5% net profit gained) 2. Able to expand 95% of business to all the mainstream market in Canada And 100% increase in distribution and penetration in markets in Canada

Promote the trade and Investment in both Korea and Canada. * Identify marketing trends in Canada and Korea. * Developing business relationships between Korea and Canada * Marketing research, market development, and launching new products. Key Results: 1. Successful Business project proposal and negotiation with Korea Institute of Construction Technology with City of Toronto, City of L.A transportation departments. 2. Public transportation smart card system Business proposal and negotiation with City of Seoul and City of Toronto, City of Vancouver, City of Montreal. 3. Successful Business proposal and seminar to Canada Ministry of Defense and RCMP Canada

* Develop a database program and a reporting format for Canada Retailers. * Develop strategic market planning process for the Canada retail environment. * Analyze data to develop various markets and channel of distribution. * Develop annual budgets and analyze sales trends in the domestic retail market. * Account executives roles: Wal-Mart, Zellers, Sears, The Bay, Costco, Peoples, etc. Key Results: 1. Developed the Data base system of sales and forecast inventory. 2. Developed new business accounts (Costco & Wal-Mart)