Advisor, Consultant
CurrentMy Favourite Projects:Client: The Yoga Quarter/Sadhana/Hot Yoga Brixton & EssexBusiness: LDN - Yoga StudioClient Objective: Social Media, Multi-Channel Digital marketing, awarenessWhat I Loved About It:*Strategy with targets, creative campaign ideas & content.*Implemented strategy to build brand awareness/marketing through Instagram and Facebook, to engage with followers and ultimately drive audience/customers to website and conversion.*Email marketing to database, database management and CRMClient: Question Everything - UKBusiness: Children’s wear brand.Client objective: Brand & business audit, 360-degree analysis of the current business, strategy for future-proofing, and growth for short, medium, and long term.What I Loved About It: *Brand & business analysis/report; discovery, and recommendations for all areas of the business; creative, product development/collections, production, marketing, and sales.*Created a lightweight strategy.*Mentored founder and Managing Director through implementation of strategy, brand and business development.*Collaborated with the accountant, designed, wrote, and delivered Shareholder's Report.Client: Devils’ Do Hair - UKBusiness: Holistic Hair care brandClient objective: Concept & Develop the Devil’s Do haircare brand with founder. Developed & defined; brand values, root strengths, market position, competition, brand benefits, personality, and creative identity. What I Loved About It: *Brand development from concept idea.*Created a comprehensive brand guide.*Mentored founder through stages of brand & business development."Working with Sam opened my eyes to what starting a business really means. For one I had no idea how to build a brand. I just had an idea and Sam helped me fully develop that idea into a fully fleshed-out brand. Not only that, but found a great friend and mentor too. Can’t recommend enough!" A Slack - Founder - Devil's Do