Creative Lead
Current- Overseeing the creative direction of Aviva's marketing studio across Car Insurance, Health, Wealth and Retirement including direct to customer and B2B- Leading a large multidiscipline studio team including workflow, design, copy, agency selection, production planning and asset delivery - Brand guardian for Aviva and part of brand creative strategy group - Selecting and training external creative agencies to embed them into Aviva creative strategy, guidelines and empowering them to deliver fresh creative thinking to enhance Aviva's engagement and commercial objectives