Educating, inspiring and positioning adidas as a forward-thinking brand via PR, local grassrootsinitiatives, media partnerships, and marketing activations. A role that connects with globalopinion leaders in the fields of sport, art, fashion and music via brand and product activationsand aspirational brand positioning.- Leading and assisting on marketing activations including: SPZL presents Liam Gallagher Live at King Georges Hall and Hackney Round Chapel, SPZL DECADE exhibition and live event program, Originals Newcastle Exhibition, SPZL F.C. Exhibition and Live event program, Greek St Sports pop up exhibition, Beyond The Streets, Laces Out X 50 Years of Hip Hop, Supersonic Book launch at adidas Carnaby Flagship etc.- Assisting Gary Aspden with adidas SPZL, including campaign toolkit development support,product management and project proposals.- Building and maintaining relationships with opinion leading media, communities, talent,photographers, designers, stylists, directors.- PR - Leading the adidas SPZL PR roll out and supporting with PR for adidas statementranges. This includes the preparation and distribution of press releases and campaign toolsto opinion leading media titles. Liaising with press, tracking and recording coverage.- Representing the brand at seasonal press days interacting with editors and media contacts.- Overseeing brand partnerships, media partnerships and editorial requests.- Creating project proposals and recap reports.