Plan and execute sales strategies and tactics in order to grow territory market share for 3rd generation anticoagulant to cardiologists, hematologists/oncologists, as well as high volume primary care physicians. Perform pull-through activity for hospital formulary and protocol wins, as well as collaborate with co-promotional partners to create targeted programs for key customers.

Developed and implemented laboratory testing and in-office dispensing client service programs, which supported the tactical, and strategic business needs of the client and IPM. Negotiated contracts as well as ensured smooth implementation and pull through of contracts through collaboration with sales management, laboratory, operations, etc. Implemented and executed account strategies in conjunction with field operations team. Managed customer relationships, and identified opportunities within existing customers to increase account penetration and capitalize on contract opportunities.

Led a cross-functional team to gain hospital formulary acceptance and favorable placement on various department protocols in order to drive hospital purchases and prescription sales. Developed and delivered customer focused solutions to interventional and non-invasive cardiologists, pharmacists, hospitalists, fellows, interns, medical students, and nursing staff. .

Marketed company products direct to physician offices in order to increase sales and territory market share by effectively selling and educating 100+ targeted customers. Conducted one on one sales call to primary care physicians, gastroenterologists, neurologists, endocrinologists, rheumatologists and cardiologists. Developed and implemented a territory business plan in conjunction with area sales leadership and marketing direction. Appropriately managed financial expenses, company automobile and other essential company resources.