Marketing Team Lead | Production | E Commerce
CurrentAs the Lead Consultant in a startup oversees digital marketing strategies, content creation, and partnerships to drive brand growth. My responsibilities include team leadership, strategy development, content creation, social media management, partnership establishment, analytics, project oversight, and client management.Key Responsibilities:Team Leadership: Guiding a team of digital marketing and content professionals, fostering innovation and collaboration, and aligning efforts with business goals.Marketing Strategy: Developing digital channel strategies aligned with market trends, setting KPIs, managing budgets, and monitoring industry changes.Content Creation: Creating high-quality content for various platforms, ensuring brand consistency, and optimizing for SEO and user experience.Social Media and Advertising: Overseeing social media accounts, designing engagement-focused strategies, and adapting based on trends and feedback.Partnership Management: Identifying opportunities, nurturing relationships, and monitoring performance to drive brand growth.Analytics and Reporting: Tracking performance metrics, analyzing data to refine strategies continually, and presenting insights to stakeholders.
