Managing ITV's subscription propositions across ITVX, BritBox & Amazon Prime Video Channels, bringing together cross functional teams to deliver subscriber trading targets.Responsible for agreeing and delivering ITVX subscriber KPIs, budgeting and forecasting performance metrics and developing the long term subscriber strategy for ITVX, including Editorial, Product, Marketing and Distribution priorities.

Developing the long term strategy & business plan for BritBox with a focus on accelerating growth.Monitoring & driving week-to-week trading performance and assessing new trading initiatives.Business development, deal structuring and Partner management for new or enhanced partnerships to drive distribution of BritBox across device partners, billing/subscriber partners and all other options to rapidly scale the business.

Managing the key commercial and operational functions across the Retail, Partnerships and Broadband teams including; KPI forecasting, budgeting and reporting, strategic short and long range planning, evaluation and insight delivery and project management.

Supporting the launch and continuous growth of NOW TV through the Commercial Retail & Partnerships functions by building and maintaining supply chain and stock management processes, day to day management of incumbent Field Sales and Marketing agency and delivering large scale Partnership experiential campaigns

Managing a team of Insight Analysts to develop the strategic direction of Sales & Trade Marketing through the delivery of actionable, value added insight.Delivering insightful presentations to unlock opportunities and supporting the success of joint objectives, ensuring a category focused approach with key account category partnerships through account reviews, Joint Business Plans and sales analysis.

Managing end-to-end large scale tactical field marketing and field sales projects for multiple clients within FMCG, Tech & Mobile industries to increase brand awareness, gain incremental space in store and ultimately drive sales.