Sam Y. Email & Phone Number

Taiwan

台灣 臺北市

1.Responsible for brand website operations, coordinating with the e-commerce team in China for the execution of new collection launches.2.Increasing brand awareness through digital advertising placements and scheduling.3.Collaborating with the visual team to execute the new digital campaign.4.Scheduling digital content and advertising for the new collection at Paris Fashion Week.5.Managing brand social media platforms including Facebook, Instagram, and LinkedIn, etc.6.Planning and executing the launch of the brand's official LINE account.7.Customer relationship management offline: planning in-store events, conceptualizing and executing annual brand Gift With Purchase (GWP) promotions.8.Planning the annual brand charity sale press conference and hosting KOLs (Key Opinion Leaders) and reserved media for the reception.9.Planning store opening events: arranging guest dining and gifts, organizing photocall floral arrangements and F&B, and budgeting for the events.

台灣 臺北市

1.Responsible for official website/key e-commerce platform operations management : Website MTD performance growth 50% YoY in June.2.Annual online & offline strategy planning.3.Planning online visual campaigns for new products.4.Managed and maintained a new CRM program.5.Collaborated with KOLs for live streaming to increase online sales.● June 2023: ELEMIS Taiwan achieved the top performance in the APAC markets.

台灣 臺北市

Responsible for 3 skincare brands – KORA Organics, StriVectin & Peter Thomas Roth.1.New Brand & Counter Launch Plan.2.Brand Marketing Activities.3.Manage Ecommerce stores including Beauty Gallery(officially website), momo and Shopee.4.Social media monthly planning(Facebook, Instagram)5.PR activities.6.E-business strategy(social selling).● Full-year EC sales target achievement rate in 2022 : StriVectin: 125%, KORA Organics: 113%, Peter Thomas Roth: 99%.● Best Employee Award of 2022.

台灣 臺北市

1.Content marketing:- Created "ELLE HK" Content Page project to increase brand exposure and official website conversion rate.- Created VIAGE Content Page achieved 200,000 people have viewed the blog in Hong Kong.2.Project management: Proposed SNOVA Campaign Landing Page, managed communication and execution with partners, achieving over NT$1 million in sales on Singles' Day.3.Monthly plan of Ads Banners, conducted media ad AB Testing to improve sales.4.Social media management: HK & SG SNOVA FB Official Fans Page.