Training, organizing and managing a team of three directors. Overseeing team progress and ability to meet functional and cross-functional goals. Taking lead in brainstorming content ideas and concepts for brand improvement and visibility.

Working collaboratively within the communications function to design and produce both online and offline promotional material, as well as working cross-functionally to achieve overall team goals. Conducting social media outreach to club members, brands, and potential sponsors. Hosting and promoting 5 team-organized and sponsored events, notably Apprentice Case Competition at Reckitt Office and York Marketing Conference at Pinterest Office.

Leveraging analysis of real estate and AI market trends along with client data to refine marketing approaches, enhancing social media engagement. Designing and producing promotional content to engage existing and potential clients via Instagram, Tiktok, Linkedin, and physical events (i.e. posts, stories, video content, posters). Developing and implementing weekly email marketing campaigns for 20+ clients. Witnessed a 32% increase in engagement on Instagram within the first month of launching, as a result of successful branding efforts.

Working in a collaborative team environment in order to design and produce content as well as organize and partake in charity events, notably “Feed the Homeless”.

Working within a media and design function to design and promote content related to virtual student initiatives such as “Let’s Talk” podcast, as well as working cross-functionally in order to achieve overall team objectives