Samantha Cooper Email & Phone Number

Experienced entertainment & media executive who is equal parts salesperson, deal-maker, strategist and partnerships team leader. With over two decades of experience in content monetization, I drove $10+ billions of dollars and was a member of the senior leadership transition teams navigating the 2007 corporate takeover (MTV Networks to Viacom) and the 2019 merger of Viacom and CBS, later renamed Paramount Global. I’ve led with the belief that how we get results and cultivate relationships matters as much as the results themselves. Outside of work, whether I’m raising my daughters or gathering friends for a meal, I am focused on, and deeply and passionate about, creating great experiences that bring people together.- Negotiations: Negotiated most of Viacom/CBS’s largest and most complex linear distribution deals with the largest domestic providers, and all global streaming deals for top film and TV franchises, including one of the largest SVOD licensing deals in the industry’s history for South Park. - Nurturing Partnerships: Forged strong bonds with streaming partners built on mutual respect and win-win outcomes.- Strategy & Analytics: Member of Viacom/Paramount’s internal leadership team that determined both internal and third party licensing strategies - Global: Executed deals across most major media markets- Content Development: Helped build a slate of co-production titles with Roku, Netflix and Amazon - “Truth to Power” Leadership: Reputation for firmly, but diplomatically, pushing against inertia to challenge stagnant mindsets and champion my team.

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  University Of Florida

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