Samantha Thomas Email and Phone Number
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Samantha Thomas personal email
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Samantha Thomas phone numbers
I have 12 years of experience in account management, advertising platforms, and strategic execution of brand strategy. I am uniquely equipped to help businesses create and implement effective advertising campaigns to achieve their objectives as efficiently as possible. I work with several media tactics including Radio, Broadcast TV, SEM, SEO, OTT/Advanced TV, SMS text, Behavioral/Contextual/ Geographic/ and digital IP Address Audience Targeting, Video, Social Media, App and Email Marketing. My familiarity with these advertising platforms and tactics helps me navigate the variable landscape of media consumption and consumer behavior. In the simplest of terms, I specialize in well-executed communication. I have experience collaborating with local and national vendors and ad agencies to achieve maximum ROAS and brand reputation enhancement.Competencies: Microsoft Suite, Keyword Bee, SEMrush, SEO Tools Centre, Lin Digital, Simpli.fi, HYFN Local, Premion, Google Suite, Google Analytics, Constant Contact, Hootsuite, META/Facebook Business Manager, WordPress, TikTok, LinkedIn, Instagram, CRM - Matrix, CRM GymSales, Wide Orbit Media Sales, Wide Orbit Traffic, Ad Connections, Strata, Eport, Hightail, Marshall Marketing, Dropbox, Spyfu, Siteguru, ComScore, Nielsen Ad Views, Excel, Word, PowerPoint, SolutionsOne, Jotform, Survey Monkey, ConstantContact, Clubcom.
Apex Bank
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Marketing DirectorApex Bank Mar 2023 - PresentCamden, Tennessee , UsMarketing Director | Community Bank | Driving Growth through Strategic Marketing InitiativesExperienced marketing professional with a proven track record in driving growth and enhancing brand visibility. As a Marketing Director at Apex Bank, I am dedicated to developing and executing comprehensive marketing strategies that align with the bank's overall objectives and drive customer acquisition, retention, and engagement.
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Director Of Marketing And AdvertisingNational Fitness Center Signature Club Jul 2019 - Mar 2023Knoxville, Tennessee, Us◆ Manage, advise, and execute all internal and external promotions for 8 locations based on campaign goals, intended audiences, and effective vehicles for message distribution. ◆ Analyze incoming information from google analytics, social media platforms, and Customer Relationship Management software to better determine target audiences and strategic ways of communicating with them. ◆ Monitor performance of KPIs and recalibrate campaigns to hit campaign goals. ◆ Establish and track the budget for each campaign to produce maximum ROAS. I lead a team of social media management and graphic design with day-to-day and big picture activity for the enhancement of company and brand. -
Senior Account ExecutiveWate 6 On Your Side Jun 2018 - Jul 2019Knoxville, Tn, Us◆Sought businesses that can benefit from utilizing mass media to reach their potential customers. ◆Worked closely with business owners, marketing departments, and ad agencies to create, present, and monitor successful advertising campaigns ◆Develop creative elements for static and dynamic assets to be used for all media vehicles including broadcast TV, local news websites, SEM, SEO, OTT, Behavioral and Contextual Audience Targeting, Mobile, Video, Social, and Email.◆Routinely hit and exceeded budget goals for new, digital, and incremental increases with current clients. -
Senior Account ExecutiveAdvertising - Senior Account Executive Wtnz Fox 43 May 2016 - Jun 2018Us◆Sought businesses that can benefit from utilizing mass media to reach their potential customers. ◆Worked closely with business owners, marketing departments, and ad agencies to create, present, and monitor successful advertising campaigns ◆Develop creative elements for static and dynamic assets to be used for all media vehicles including broadcast TV, local news websites, SEM, SEO, OTT, Behavioral and Contextual Audience Targeting, Mobile, Video, Social, and Email.◆Routinely hit and exceeded budget goals for new, digital, and incremental increases with current clients. -
Account ExecutiveWate 6 On Your Side Jan 2014 - May 2016Knoxville, Tn, Us◆Sought businesses that can benefit from utilizing mass media to reach their potential customers. ◆Worked closely with business owners, marketing departments, and ad agencies to create, present, and monitor successful advertising campaigns ◆Develop creative elements for static and dynamic assets to be used for all media vehicles including broadcast TV, local news websites, SEM, SEO, OTT, Behavioral and Contextual Audience Targeting, Mobile, Video, Social, and Email.◆Routinely hit and exceeded budget goals for new, digital, and incremental increases with current clients.
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Project CoordinatorShelton Group, Inc. Jun 2013 - Sep 2013Knoxville, Tn, Us◆ Maintained Excel spreadsheets reconciling monthly profits and expenses to ensure projects were completed on time, under budget and according to clients’ expectations◆ Utilized online programs and social media to promote study publications, webinars and events to augment sales from clients and consumers◆ Consistently met internal and external deadlines through multi-tasking and prioritizing projects ◆ Honed interpersonal communication skills collaborating internally with coworkers across a variety of disciplines/titles and externally with clients from a varied industries ◆ Captured detailed notes in client meetings to ensure all client requests regarding marketing strategy and production were put into the Client and Profits system and assigned accordingly◆ Successfully and quickly grasped complex content of the sustainable energy and resources industry to communicate knowledgeably with customers and coworkers. -
Manager | Consumer InsightsU30 Group Mar 2011 - Jun 2012Knoxville, Tn, UsClients worked with: MillerCoors, Frito-Lay, Old Navy, Gap, Wrigley, Red Robin, Marlin & Rays, Hallmark, The Travel Channel, and Nissan◆ Managed panelists by fielding phone calls and emails pertaining to project instructions, payments, technological difficulties, and the scheduling of in person interviews◆ Scheduled and collected consumer feedback through in-depth-interviews, focus groups, and ideation sessions◆ Conducted qualitative analysis of written journals, media collages, video diaries (Vimeo), and photo journals(Flikr) to establish key research themes◆ Produced PowerPoint presentations summarizing consumer feedback and researcher insight ◆ Developed actionable recommendations based on consumer perceptions, preferences, and behaviors◆ Screened and recruited participants for research projects and panels◆ Developed qualitative journals, online screeners, surveys, discussion guides, and participant assignments◆ Handled all components of packing, shipping, and tracking participant packagesComposed video highlight reels with Windows Movie Maker 2011 -
Advertising Department InternKnoxville News Sentinel Jun 2009 - Aug 2009Knoxville, Tennessee, Us◆ Analyzed business practices within the division to streamline generation of new business◆ Performed needs assessments with potential clients ◆ Conducted lead generation and sales calls ◆ Assisted all Advertising Departments (Ad Production, Real Estate, Automotive, Retail, Classifieds, Recruitment, and Online)◆ Trained in Search Engine Marketing and Behavioral Targeting online as new ad sale opportunities
Samantha Thomas Skills
Samantha Thomas Education Details
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University Of Tennessee, KnoxvilleAdvertising -
Oak Ridge High School
Frequently Asked Questions about Samantha Thomas
What company does Samantha Thomas work for?
Samantha Thomas works for Apex Bank
What is Samantha Thomas's role at the current company?
Samantha Thomas's current role is Marketing Director | Community Bank | Driving Growth through Strategic Marketing Initiatives.
What is Samantha Thomas's email address?
Samantha Thomas's email address is sa****@****est.com
What is Samantha Thomas's direct phone number?
Samantha Thomas's direct phone number is +186574*****
What schools did Samantha Thomas attend?
Samantha Thomas attended University Of Tennessee, Knoxville, Oak Ridge High School.
What are some of Samantha Thomas's interests?
Samantha Thomas has interest in Local Artists, Outdoor Activities, Art, New Technologies, Swimming, Health, Cooking, Market Research, Photography, Biking.
What skills is Samantha Thomas known for?
Samantha Thomas has skills like Market Research, Customer Insight, Qualitative Research, Spss, Market Research Methodologies, Customer Service, Written Communication, Budgets, Marketing Strategy, Advertising, Public Speaking, Quantitative Research.
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