Samantha Euston Email & Phone Number

• Jointly owned by the NSW Minerals Council and the CFMEU, Coal Services provides a range of services to the mining and other heavy industries to protect worker health and safety. My responsibilities include:
• Providing communications leadership and services to Coal Services business units.
• Development and implementation of internal and external corporate communications plans.
• Stakeholder identification and management.
• Supporting organisational transformation activity… Show more Jointly owned by the NSW Minerals Council and the CFMEU, Coal Services provides a range of services to the mining and other heavy industries to protect.
• Supporting organisational transformation activity (stakeholder engagement and communications).

Responsible for written (inc online) communications to customers, inc upsell and crosssell; retention initiatives and relationship campaigns, Activity included:Developed and coordinated targeted customer relationship marketing campaigns from concept through to execution and measurement.Managed database segmentation and targeted customer.

Responsible for the recruitment and retention of blood donors in the Hunter & Central Coast regions to meet collection targets.Duties included:Developing and implementing marketing plan and community engagement strategiesDelivering local implementation of National and State based marketing campaignsEnsuring established marketing KPI’s are metActively.

Below the line account management; inc client service, specialising in print production and media buying.

Diploma, Leadership And Management

Certificate, Digital Marketing

Fellow Cpm

Grad. Cert., Editing And Publishing

Ba, Communications And Public Relations