Lead the company in offering comprehensive sales, marketing, and event management services. Responsible for driving business growth and creating impactful client experiences.- HAS Sales and Marketing: Focuses on business development for venues and organisations seeking growth.- HAS Event Management: Offers direct event management services to corporate clients and support larger agencies who have a clear vision and mission and we make it a reality.Industries Served: Hospitality, Food & Drink, Venues, Stadiums, Entertainment, Sport, Travel.Notable Projects & Clients: Sandals Resorts & Beaches, Invenue, Creative Clique, Free Spirit Project, Racheal Lowe Games & Puzzles, Shaping Portsmouth, Waitrose & Partners, The Ideal Collection, CG Restaurants & Dirty Martini, Mint Group, National Lottery, Oiyaa, Portsmouth University & Student Union, Portsmouth City Council.Sales Highlights:Design Agency - + 125% (7 months)Not for Profit Organisation - + 417% (over 4 years)Wedding Venue - + 400% (in 6 months, forecasted for 1 year ahead) University - + 300% (the target was people not revenue)Nightclub Brand - + 133% (over 9 months)Event Highlights:Waitrose and Partners Supplier & Farmers Conference (1,100 delegates) Portsmouth University Freshers Fayre (15,000 students)Shaping Portsmouth Annual Conference (400 delegates)Awards:- Southwest England Prestige Awards 2021/2022 & 2020/2021 - Business Development Consultancy of the Year - Shortlisted for the Conference News UK Community Support Award during COVID-19

Leading the team to increase the non-match day sales turnover by 226.5% in 5.5 years.Leading the commercial agenda & sales process for their first set of concerts in 10 years. Securing the contract for Robbie Williams, ‘Heavy Entertainment Show’ , The Rolling Stones 2018 ‘no filter’ concert and the ‘heads of terms’ for future 2019 concerts - Take That and Rod Stewart.Developing and leading a department from 2 to 11 staff. Cross selling 12 function spaces from a 10 – 2,000 capacity including the Cruise Terminals.Supporting individuals in personal development, leading their internal promotions.Inspiring & developing an award-winning team from 2014 to 2018, the most recent, in May 2018 we won ‘gold’ for the non -match day mystery shopper award and ‘bronze’ for the best stadium events venue award.Collaborating with local and national companies to not only enhance existing event sales but also bringing new event ideas to the stadium such as The Ultimate Strong Man competition aired on channel 5 in 2017/2018.Creating a vision and actively working from a clear sales & marketing strategy & budget, increasing year on year revenue growth.Working in partnership with our clients, tailoring our offering to exceed their expectations whilst maximising profitability across all events.Working towards a sales target whilst turning over 2500 non-match day events per year.Working as the Project Director for concerts, bringing all key stakeholders together on a regular basis and ensuring everyone in the team is communicating and responsible for their own areas of expertise and delivering against deadlines.Working closely with the stadium’s operational team in delivering a high standard of events and excellent customer service.Budget holder, responsible for all incoming sales, invoicing, debtors. Working alongside the finance department to track the cash flow and manage the P&L.Creation, development and launch of their company website in 2014.

Key Achievements:· Increased event sales by 154% in 2011.· Setting up new partnerships with brands such as Sainsbury’s, John Lewis, Vodafone, RBS and PWC.· Growing year on year client accounts such as Coca Cola, Heineken, and Barclays, working on their annual events calendar.

Key achievements:· Reaching a departmental turnover of £1M in the first nine months against a target of £750,000· Winning a national contract for Orange and T Mobile’s Christmas events worth £60,000· Leading a team of 4 Regional Managers & 22 sales and events executives

Further Work Experience:• Throughout the Olympic period in 2012, I worked with the Heineken family and their events team on their official ‘Heineken Lounge’ which was a hub based in Haymarket for staff, VIP guests and athletes from all around the World – London. • Head of Sales and Events & Consultant at CG Restaurants and Bars – October 2009 to April 2011 – London. • Sales and Events Manager and Share Holder at Crazy Cow Events – May 2008 to September 2009 – London. • Corporate Sales and Events Manager at Paramount Restaurants – October 2007 to May 2008 – London. • In 2007 I worked with ABN AMRO sailing on the ‘Volvo Ocean Race’ events located on the Solent at Gunwharf Quays. • From 2000 – 2003, I worked at Lonestar Events, organising events and exhibitions Worldwide – Portsmouth.