2023 - present: Consumer product marketing, leading go-to-market and strategy for Meta's messaging experiences (Instagram DMs, Messenger app, and Messenger in Facebook) that connect 1B+ people around the world.2022 - 2023: Led product marketing and go-to-market for zero-to-one product: Instagram and Facebook Shops. Led initiatives across the entire seller funnel, including seller acquisition, seller onboarding, and seller success.

Ouster powers a safer, autonomous future with its next-generation 3D lidar solutions (e.g. the sensors that sit on top and around a self-driving car to give "super vision" to the vehicle). Hired as the first IC product marketer. Led global product marketing and GTM efforts for the company's new mobility and smart infrastructure verticals, including launching the company's first hardware + software solutions for these markets. Developed cross-functional GTM and launch processes with product, sales, marketing, and operations.

Launched Apple Watch Series 5 in September 2019.Proposed features for future product roadmap to address new vertical.

Led business strategy, operations, and special projects for Creative Cloud's Product Marketing organization. Drove key initiatives, defined business and marketing processes, and partnered with senior leaders to execute against the organization’s strategic and user growth goals.

Led business operations and cross-functional programs within NetApp's ONTAP (Software) Product Operations organization. Developed launch processes and drove go-to-market for software launches. Designed and led voice-of-the-customer initiatives, including the first executive briefing program at NetApp Insight (global company conference).Fast-track promotion from Program Manager (August 2013 - August 2014).