Samantha Harrison Email and Phone Number
Senior Go-to-Market Strategy and Business Planning professional with 20+ years of experience evaluating market dynamics, defining growth strategies, and driving operational execution. Passion for translating strategy into action, fostering cross-functional alignment, and influencing critical strategic and operational decisions. ✔ Highly process-oriented with focus on continuous improvement ✔ Disciplined and analytical with strong ability to think strategically and act tactically✔ Consultative and iterative in approach ✔ Adept at dealing with ambiguity✔ Global, multi-national perspective✔ Strong relationship and team building skillsProfessional Skills:Strategic Planning | Business Planning | Financial Analysis | Go-to-Market Strategy | Market Analysis | Customer Segmentation | Business Case Development | Process Optimization | Product-Market Fit | Risk Management | Growth Program Development | Positioning & Messaging | Sales Strategy & EnablementTools:Excel | Oracle Analytics Cloud | PowerBI | Qlik | Salesforce.com | Smartsheet
Ptc
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Sr. Director, Gtm Strategy & Program DevelopmentPtc Dec 2021 - PresentBoston, Massachusetts, UsDeveloped and launched highest impact GTM strategies and programs across PTC’s full portfolio. Designed and implemented scalable business processes, methodologies, and frameworks to drive sales outcomes and operational efficiency.
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Sr. Director, Strategic Planning & Operations, Smart Connected Products/IotPtc Aug 2018 - Dec 2021Boston, Massachusetts, UsActed as Chief of Staff to GM/DVP of the Business Unit. Responsibilities spanned reporting/monitoring of product segment financial health and performance, business plan development and execution, market analysis and customer profiling informing product market fit, GTM strategy, and product roadmap development.
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Manager, Strategic Market DevelopmentOxford Global Resources Jun 2008 - Jul 2017Beverly, Massachusetts, UsReporting to the VP of Strategy & Marketing, identified and assessed growth opportunities by evaluating technology trends, labor markets, industry dynamics, and the competitive landscape. Launched and managed pilot initiatives resulting in new business units and revenue streams. During tenure, revenue doubled to over $400 million, with 35% of the growth derived from new markets. -
Professional Services Implementation TeamOpenair Nov 2006 - Dec 2007San Mateo, Ca, UsEnsured timely delivery and management of customer engagements from initial requirement gathering, product configuration and deployment, thru training, and go-live status. Captured and documented best practices and lessons learned. Worked collaboratively with engineering, technical support, and customer success to identify and address customer issues/requests and influence future roadmap development. Acquired by NetSuite/Oracle. -
Senior Market Analyst, Strategic Research Group Advisory ServicesEmc Jul 2005 - Sep 2006Round Rock, Texas, UsPerformed quantitative and qualitative analysis as a member of the corporate strategy team. Supported the planning, evaluation, and execution of corporate strategic initiatives. Led and facilitated cross functional and cross-business projects by working collaboratively with division and corporate leadership. Provided actionable insights and presented findings as required. -
Industry Analyst, Network & Internet ServicesGartner 1999 - 2001Stamford, Ct, UsConducted market research and competitive analysis focused on providers of managed network services and the professional services supporting network and systems integration. Provided advisory services, including multi-client studies, consulting engagement support, and analyst inquiry addressing client needs and concerns ranging from technology capabilities, pricing and packing, to positioning and messaging, product support, and end-to-end lifecycle management. -
Account Manager, West Coast & Action SportsConverse 1997 - Aug 1998Boston, Ma, UsActed as a relationship manager and liaison between retail accounts and all corporate departments; direct account management responsibility for Nordstrom (West region). In collaboration with Category and Brand Management, assisted with the launch and account development of the Action Sports line. -
Inside Sales & Customer ServiceSaucony Jan 1996 - 1997Waltham, Massachusetts, UsPromoted product line enhancements and technical features in conjunction with sales programs.
Samantha Harrison Education Details
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Vanderbilt University - Owen Graduate School Of ManagementFinance -
Lehigh UniversityRussian Studies
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Middlebury CollegeRussian Language School
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Bryn Mawr CollegeRussian Language Institute
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Novgorod State University Named After Yaroslav-The-Wise (Novsu)Russian Federation
Frequently Asked Questions about Samantha Harrison
What company does Samantha Harrison work for?
Samantha Harrison works for Ptc
What is Samantha Harrison's role at the current company?
Samantha Harrison's current role is GTM Strategy | Business & Strategic Planning | Strategy & Operations Accelerating growth and optimizing operational efficiency.
What schools did Samantha Harrison attend?
Samantha Harrison attended Vanderbilt University - Owen Graduate School Of Management, Lehigh University, Middlebury College, Bryn Mawr College, Novgorod State University Named After Yaroslav-The-Wise (Novsu).
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