Director, Marketplace Intelligence
Current
Apr 2021 - Present
AeroLeads people directory · profile
Samantha Hawk Email & Phone Number
Director, Marketplace Intelligence
at
The Coca-Cola Company
1 work email found
@coca-cola.com
LinkedIn matched
✓ Verified May 2026
4 data sources
Profile completeness 100%
Current company
Role
Director, Marketplace Intelligence
Location
Atlanta, Georgia, United States
Who is Samantha Hawk? Overview
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Quick answer
Samantha Hawk is listed as Director, Marketplace Intelligence at The Coca-Cola Company, based in Atlanta, Georgia, United States. AeroLeads shows a work email signal at coca-cola.com and a matched LinkedIn profile for Samantha Hawk.
Samantha Hawk previously worked as Manager, Data & Decision Science at The Coca-Cola Company and Data Analyst at Epsilon. Samantha Hawk holds Master Of Business Administration (Mba), Business Analytics from The University Of Alabama.
Company email context
Email format at The Coca-Cola Company
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*@coca-cola.com
68% confidence
AeroLeads found 1 current-domain work email signal for Samantha Hawk. Compare company email patterns before reaching out.
Profile bio
About Samantha Hawk
• Passion for marketing analytics, predictive analytics, data mining, and predictive modeling • Self-starter with experience in programming and analysis, including SAS, JMP, SQL, and SPSS• Proven ability to quickly master new material, including technological platforms• Fluent in Italian, Conversational in Spanish
Listed skills include Analysis, Microsoft Excel, Microsoft Office, Data Analysis, and 22 others.
Current workplace
Samantha Hawk's current company
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9 roles
Samantha Hawk work experience
A career timeline built from the work history available for this profile.
Manager, Data & Decision Science
- Led the development of analytical models forecasting the impact of tax legislation on company and industry sales and revenue, and communicated results to senior leadership
- Managed and owned project lifecycles from gathering business requirements, brainstorming solutions, developing and modeling solutions, and presenting final results to business partners.
- Generated multiple dashboards to communicate results to cross-functional teams. Automated data cleansing and synthesizing process to minimize time spent maintaining and updating dashboards.
- Produced monthly dashboard report illustrating the volume impact of beverage taxes for all taxed markets utilizing the CCNA Data Lake and Tableau Server
- Developed innovative methodology to score over 600 marketing assets 15 disparate metrics
Jan 2016 - Apr 2021
Data Analyst
- Produced analytics-driven client deliverables and analyses using SAS, SQL, Excel, and Powerpoint. Participated in client discussions to understand needs and provide appropriate recommendations for direct mail and email.
- Performed analyses using SAS to explore purchasing patterns transaction cadence, geographical and demographic trends to generate behavioral insights and determine marketing opportunities
- Created Tableau dashboard allowing client to view real-time purchase data, historical and geographic trends, and marketing channel impact
Jul 2014 - Dec 2015
Senior Data Analyst
Jul 2014 - Dec 2015
Strategic Planning Analyst
Fedex Services
- Assisted in crafting workforce strategy for the IT organization in order to align to enterprise strategy and meet savings goals
- Created intuitive dashboard demonstrating potential shifts in the workforce
- Assisted with creating a Toolkit to help Vice Presidents reach organizational goals
- Created in depth monthly headcount report for global FedEx team (over 15,000 employees)
Jul 2013 - Jul 2014
Chief Researcher For Dr. Lonnie Strickland
* Strategic Repositioning Analysis, Country Club Industry* Industry and Competitive Analysis, Electronic Publishing Industry
Aug 2011 - May 2013
Project Management Intern
Fedex Services
- Oversaw proof of concept project that could increase revenues by $3.26 million/year
- Created project plans and schedules for two complex projects
- Managed two Web development projects
Jun 2012 - Aug 2012
Due Diligence Coordinator
Towers Of Mississippi
* Generated 911 Addresses* Reviewed Surveys* Coordinated and reviewed NEPA documents* Reviewed engineering, civil, and structural drawings
May 2011 - Aug 2011
Undergraduate Research Assistant
*Created iPhone Application to Improve Type II Diabetes Self-Management * Created SQLite database to monitor and report patient responses and usage information * Programmed dictionary to relay information to patients * Created reminders component to track progress * Integrated 3 applications into one app* Built the University of Alabama in Second Life *.
Aug 2008 - May 2010
2 education records
Samantha Hawk education
Master Of Business Administration (Mba), Business Analytics
The University Of Alabama
Bachelor Of Science, International Business
The University Of Alabama
FAQ
Frequently asked questions about Samantha Hawk
Quick answers generated from the profile data available on this page.
What company does Samantha Hawk work for?
Samantha Hawk works for The Coca-Cola Company.
What is Samantha Hawk's role at The Coca-Cola Company?
Samantha Hawk is listed as Director, Marketplace Intelligence at The Coca-Cola Company.
What is Samantha Hawk's email address?
AeroLeads has found 1 work email signal at @coca-cola.com for Samantha Hawk at The Coca-Cola Company.
Where is Samantha Hawk based?
Samantha Hawk is based in Atlanta, Georgia, United States while working with The Coca-Cola Company.
What companies has Samantha Hawk worked for?
Samantha Hawk has worked for The Coca-Cola Company, Epsilon, Fedex Services, University Of Alabama, and Towers Of Mississippi.
How can I contact Samantha Hawk?
You can use AeroLeads to view verified contact signals for Samantha Hawk at The Coca-Cola Company, including work email, phone, and LinkedIn data when available.
What schools did Samantha Hawk attend?
Samantha Hawk holds Master Of Business Administration (Mba), Business Analytics from The University Of Alabama.
What skills is Samantha Hawk known for?
Samantha Hawk is listed with skills including Analysis, Microsoft Excel, Microsoft Office, Data Analysis, Research, Strategic Planning, Powerpoint, and Databases.
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