Product manager for client-facing auction content experiences, and internal content management tools.

Led and supported an international development and design team, building mobile-first tools for fine artists. Developed high-level product strategy, and managed day-to-day problem-solving, product research, and documentation.• Refined product/market fit through validation tests for both core and new features, and solidified informed opinions for product strategies• Implemented user feedback practices that generate regular cycles of qualitative data and engage users in development decisions, resulting in continuous qualitative feedback, and stronger user relationships• Provided focus for stakeholders and team members with clear product documentation, KPI development, & collaborative roadmaps• Ensured continuous high-quality releases, through QA testing, transparent and flexible project planning, and facilitating retrospective dialogues

Grew from managing internal tools for a crowdfunding & preorder platform to overseeing all products within the business, including ecommerce and mobile app. Collaborated with leadership to align product and business strategy as a core member of the business team.• Spearheaded and shipped invoice management workflows, improving scalability and transparency between the business, clients, and partners, and reducing invoice management workload by ~60%• Defined product vision and themes to develop the roadmap and inform projects, collaborating with CTO and lead engineer to manage the team (10+ developers) and backlogs• Rebuilt digital release tool, resulting in greater efficiency in users by 13%, and by 4% for superusers, and improving client’s task completion by 8%• Owned all product communications across the business, including product documentation, staff onboarding and training, customer and client announcements• Launched ecommerce MVP to validate new product browsing experience for customers; laying the groundwork for new user experience & market opportunitiesOther projects:• Development of live inventory-management API for use with third-party fulfillment houses• Creation & management of internal knowledge base, including at-a-glance statistics and onboarding • Research and redevelopment of chart reporting products for physical and digital releases

• Coaching young athletes (elementary and high school) in the social values of accountability, respect, and teamwork through the sport of rugby• Expanding role: Developing and delivering the Play Rugby USA coaching development programme to better equip coaches professionally and personally

• Led a product pivot, relaunching the Bookstr.com website and CMS May 2017. Developed and delivered a transition strategy for users, staff, and technology teams, including staff training guides and customer support protocols• Spearheading comprehensive and unified user experiences across platforms and content verticals, aligning with business objectives to increase advertising and partnership revenue• Planning roadmaps to create a comprehensive and unified user experience across platforms, that also aligns with business objectives of increasing advertising and partnership revenue• Launched (Jan 2017) and continued iterating on the Bookstr mobile app, moving to include deeper community building features, as well as native advertising• Conducting user research and persona creation for use by development, marketing, and sales teams• Managed all external technology vendors before facilitating a handover of all Bookstr development to a single technology partner (completed March 2017)• Guiding development of a web-based third party advertising platform directed at independent publishers and authors• Initiating web development to increase account creation, email signups, and time spent on site for customers through UX, content management, and overall site updates• Gathering and analyzing data for potential technology acquisitions and incorporation into existing products

• Visualized an app experience for existing 1m customers of Bookstr (previously The Reading Room) that is aligned with the brand image, and geared towards user retention and engagement• Coordinated development teams and programs using Jira and Pivotal Tracker• Planned roadmaps for feature production and bug tracking, following up with QA, in-depth testing and reporting on feature sets, usability, UX, and design• Identifying key app objectives and aligning feature sets and user flow• Gathering and managing beta testers, feedback, and data, compiling reports and analysis to inform next steps in production and development

• Tested, reviewed, and reported on development of feature sets, UX, and overall designs for development on mobile iOS and Android products• Optimized user experience and longevity through actionable gamification and innovative solutions• Pivoted the EDMX App into 'Flite,'​: a greater focus on customer needs through compelling content delivery, and increased opportunities for business partners• Generated and analyzed advertising campaigns for in-app and in-video content across Facebook Ads, Twitter Ads, Google AdWords for CPA optimization• Edited and collaborated on business proposals for potential partnerships and outreach plans • Created focus groups and surveys for in-depth research into customer needs for future development• Developed social media and content creation strategies for delivery by interns across all platforms

• Conceptualized & guided digital campaigns to create a robust Indian dance music community through media, advertising, and brand partnerships• Trained & advised the Vh1 Supersonic digital media team on social media advertising and best practice for web and mobile engagement and retention• Remarketed & modelled the EDMX app as ‘Go Supersonic’ for an Indian audience, working closely with brands and performers to engage new audiences

• Managing and booking start-up orchestra’s performance schedule, initiating relationships with orchestra directors and sponsors• Writing and editing media releases and sponsorship materials, drafting recording and performance contracts• Handling information requests, general organization and sales at performances• Coordinating with the Volunteer Lawyers of the Arts to help the Manhattan Camerata to achieve Not For-Profit Organization status• Working with ASCAP and the Library of Congress to copyright and establish works composed and performed with the orchestra