-Led art direction for Athleta, Banana Republic, Gap, Rothy’s, and Stitch Fix, including on-figure and still-life photo shoots for print and e-commerce advertising.-Concepted and oversaw styling direction for Rothy's marketing campaigns and e-commerce photo shoots.-Styled models for the Forbes 30 Under 30 photo shoot two years in a row – featured across multiple websites and Forbes’ magazine.

-Lead stylist for all photoshoots including marketing campaigns. Pre-plan styling within campaign concept, source wardrobe, style out, on-set lead and post-production as it pertains to styling-Art directed still life and on-figure e-commerce shoots. Responsible for on-set art direction as well as overseeing post-production.-Oversaw the style direction for Evian and Rothy’s 2022 collaboration; images were used in magazines, promotional events, websites and with media partners-Managed 3-4 freelance stylist and art directors, delegating tasks for marketing campaigns and misc. shoots

-Managed the 3-member graphics team and oversaw the creation of sales collateral for private label clients including Walmart, Nordstrom and Neiman Marcus, including applicable trend boards and product lookbooks-Traveled across London, Paris, Belgium, Sweden and New York to determine trends and created corresponding trend documents encompassing key color, print and item direction each season-Supervised art direction

-Art directed on-figure and still life photoshoots for Tory Burch and Tory Sport-Provided creative & art direction for seasonal social campaign photoshoots-Responsible for the on-set photography direction, styling direction, image editing, execution and approval of all product level still life and accessories on-model imagery

-Art directed all still life e-commerce shoots for Tory Burch, Tory Sport and the Tory Burch Foundation-Conceptualize dand executed editorial content for social, emails and targeted banner ads, including theWaterbury Boot “1 Boot, 2 Ways” video, the most watched and most liked video in Company history on both Facebook and Instagram with over one million impressions-Established style guides and lighting direction

-Produced all still life e-commerce photo shoots for Tory Burch and Tory Sport-Managed shoot coordination, logistics and budgets. Confirmed talent, dates, and locations based on sample availability and priorities, in order to maximize budget-Implemented efficient workflows and processes for both in-house studio and remote teams based in Japan, Ohio and New York

-Collaborated with the Design and Product Development team on creating, updating and organizing linesheets -Created seasonal competitive analysis and managed a team of interns-Assisted with still life styling for e-commerce photoshoots

-Researching and developing new small leather goods styles for Neiman Marcus Last Call-Creating sketches and CAD rendered flats of clutches and wallets for design development-Condensing Spring 2014 trends for salable ideas including color arrangements, hardware details, and fabric combinations -Merchandising the Ike Behar belt and bag displays at Macy’s Herald Square location•Recapping weekly Ike Behar selling reports for both men’s belts and handbags

•Researching, compiling and analyzing images to conceptualize and execute trend reports•Writing copy and curating cover photos for for Trend Watch, Juniors and Womens Must-Haves, and Runway Wrap reports•Attending New York Fashion Week shows and assisting the social media team with images and accompanying text for Facebook, Instagram, and Twitter updates

•Working within the Men’s department on a range of tasks including editing composites and line plans, organizing sketches, swatches and color codes, and overseeing production of samples,•Researching contemporary brands and assembling competitive analysis for both Men’s RTW and Women’s accessories•Operating as a liaison between the design team and merchandising team during Resort 2011 and in further developing the Spring 2012 line