Samantha Lee Email and Phone Number
Persistent business analytics individual that enjoys problem-solving and finding methods to improve the performance of businesses. Has proven experience in designing and executing marketing strategies, marketing communications, public relations and social media campaigns. Enjoys working with other individuals and is keen to gain experience in the data analytics industry as well as executing campaign strategies.
Pwc Malaysia
View- Employees:
- 1509
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Senior AssociatePwc Malaysia Jul 2024 - Present1. Co-lead the team in conducting a cloud risk assessment for a multinational manufacturing organisation, focusing on cloud security and cyber resilience, ensuring compliance and identifying vulnerabilities to improve cloud security posture and resilience.2. Key team member in coordinating and conducting the Operational Readiness Reviews for Digital Banks in Malaysia; assessed the maturity of critical processes, policies, and procedures, identifying gaps and areas for enhancement, focusing on Data Management, Business Continuity Management (BCM), and regulatory compliance. -
AssociatePwc Malaysia Oct 2022 - Jul 2024Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia1. Conducted current state assessment on data governance capabilities, and designed policies, procedures, and frameworks to support the digitisation journey of one of Malaysia’s largest conglomerates.2. Performed external security attestations for large financial institutions in Malaysia, ensuring compliance with Bank Negara Malaysia (BNM) regulatory requirements, including Risk Management in Technology (RMiT) which include reviews on physical and environmental security, operations security, business continuity information security, and communication security. -
Merchant Campaigns InternBoost Dec 2021 - Feb 2022Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia• Co-directed Boost “Hu Wants More Huat” Chinese New Year cashback campaign for the Boost Biz team which was recorded as the fastest campaign to be fully redeemed after campaign was launched – in 10 days.• Coordinated with external agencies for key visual designs, printing and logistics for point of sales materials for 4 cashback campaigns and increased efficiency by 40%.• Liaised with region leads for performance updates to strategise with marketing department and onboarded 1200 merchants to participate in the “Hu Wants More Huat” campaign. -
Co-FounderTecht Computers Mar 2021 - Jan 2022Puchong, Selangor, Malaysia• Spearheaded social media engagement by utilising digital marketing strategies on Instagram, Facebook, TikTok and YouTube to drive audience growth and engagement which successfully increased YouTube views by 17,000 and Instagram followers by 25% in 3 months. • Analysed past sales data to identify lookalike audience for targeting which helped increase sales by 10%.• Formulated ideas and strategies to enter the “Keyboard Enthusiast” market and brainstormed on production plans that generated RM70,000+ sales in 6 months.
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Marketing DirectorMonash Entrepreneur Club Jul 2019 - Dec 2021Subang Jaya, Selangor, Malaysia• Directed the marketing team in organising “Monash Entrepreneur Week” and successfully secured 10 partners for the event.• Coordinated with other departments in the club and created content promotional materials on Canva and garnered additional 15% more participants.• Brainstormed content ideas with the team which improved follower engagement and increased follower count by 217 in a semester. -
TutorThink Education Learning Centre Jun 2021 - Nov 2021Subang Jaya, Selangor, Malaysia• Tutored primary and secondary students and helped improve their grades in Mathematics, History and Bahasa Malaysia by 10% over 2 months.• Collaborated with other tutors to create appropriate tutoring materials for students' needs and developed a conducive learning environment which received positive feedback from the students and parents.• Communicated with parents to understand each student’s needs and worked with them to improve students’ engagement in class.
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Social Media And Content Creation InternLfp Solution Consultancy Feb 2021 - May 2021Cheras, Selangor, Malaysia• Developed and executed online recruiting ads on the company’s Facebook, Instagram and LinkedIn pages and tracked the performances which resulted in 12 new recruitments. • Designed and illustrated infographics on personal wealth and taxation and posted onto social media platforms every week which increased engagements with followers by 30% over 3 months. • Organised online events for internal staff (welcome party, monthly bonding sessions) and external customers (Instagram and Facebook live, webinar) that received good feedback from participants
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InternTime Out Solutions Sdn Bhd Dec 2019 - Feb 2020Subang Jaya, Selangor, Malaysia• Brainstormed event ideas to improve participants’ engagement which led to successful team building sessions that received good feedback from clients (e.g., Petronas, IBM, Maxis and many more).
Samantha Lee Skills
Samantha Lee Education Details
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Business Analytics & Banking And Financial Management -
Graduated With High Distinction -
Smk Pusat Bandar Puchong 1Pure Science
Frequently Asked Questions about Samantha Lee
What company does Samantha Lee work for?
Samantha Lee works for Pwc Malaysia
What is Samantha Lee's role at the current company?
Samantha Lee's current role is Senior Associate at PwC Malaysia | Digital Trust and Cybersecurity | Risk Services.
What schools did Samantha Lee attend?
Samantha Lee attended Monash University Malaysia, Sunway College, Smk Pusat Bandar Puchong 1.
What skills is Samantha Lee known for?
Samantha Lee has skills like Bakery, Adobe Premiere Pro, Microsoft Office, Management, Social Media Management, Project Management, Analytical Skills, Professional Networking, Research, Marketing, Social Media, English.
Not the Samantha Lee you were looking for?
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Samantha Lee
Vice President - Marketing & Innovation At Lexis Hotels & Resorts | Hospitality Is Our Passion |Wp. Kuala Lumpur -
Samantha Lee
Global Talent Attraction, Asia Pacific, Japan & Emea @ Ibm | Driving Talent Acquisition StrategiesPetaling Jaya -
Samantha Lee
Attended Asia Pacific University Of Technology And Innovation (Apu / Apiit)Selangor, Malaysia -
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