Samantha Solberg, Mbc Email & Phone Number

Greater Minneapolis-St. Paul Area

Greater Minneapolis-St. Paul Area

Greater Minneapolis-St. Paul Area

• Leading all marketing and communications activities for College Possible's Minnesota office.
• Planning and writing newsletters, impact reports, brochures, event materials, mass emails, website content, social media posts, and fundraising appeals.
• Developing and executing a plan to create engaging email newsletters, resulting in an 8.6% increase in open rate.
• Coordinating all aspects of media outreach in Minnesota and obtaining coverage from outlets such as the Star Tribune, Pioneer Press, MinnPost, MPR, KSTP, and WCCO.
• Collaborating with colleagues to create outreach plans to communicate with multiple audiences, including donors, corporate partners, students, parents, college partners, program alumni, and former AmeriCorps service.

Greater Minneapolis-St. Paul Area

• Planned and executed all online marketing and communication plans for the Search Institute and ParentFurther brands.
• Maintaining content for multiple websites and e-newsletters.
• Evaluating, monitoring, and improving online content using Google Analytics.
• Driving Search Institute's social media strategy and execution.
• Acting as a key team leader for online content strategy.
• Coordinating all aspects of webinars.Duties also include planning, filming, and editing videos for use on the web and in workshops and editing photos and images for use on the web.

Greater Minneapolis-St. Paul Area

• Implemented all logistics for ParentFurther.com's webinar series.
• Maintaining webinar calendar and deadlines.
• Collaborating with Web Content Editor on webinar content.
• Providing technical assistance to content experts.
• Implementing a marketing plan to drive webinar attendance.
• Moderating each monthly webinar.

Greater Minneapolis-St. Paul Area

• Providing a vibrant social media presence and search engine optimization strategy for http://www.parentfurther.com, a Search Institute resource for families.
• Incorporating key words and tags into website.
• Updating Facebook and Twitter and conversing with followers and fans.
• Connecting with parents on YouTube and Flick'r.
• Researching and reaching out to other parenting websites.
• Creating strategies to increase inbound links.

• Advised nonprofits and companies on internet outreach and marketing.
• Built and updated websites using Wordpress.
• Wrote and edited content for websites, blogs, and social networks.
• Implemented SEO and SEM practices in website content.
• Designed content strategies for websites, blogs, Facebook and Twitter.
• Edited and optimized photos and graphics for websites.

• Assisted a senior consultant with online community outreach for a nonprofit organization focused on positive youth development.
• Interviewed community leaders and wrote articles for web.
• Acted as editor of the Asset Champion e-newsletter.
• Managed content creation for communities section of website.
• Designed and implemented social networking plans.
• Assisted schools and communities piloting new resources.

• Acted as interim child advocate at a domestic violence shelter as a full-time volunteer with the Christian Appalachian Project.
• Planned after-school activities and assisted with homework.
• Held weekly children's nutrition classes for kids and adults.
• Provided evening childcare during women's classes.
• Coordinated weekly family activities.
• Responded to crisis calls.

• Controlled the entire online campaign presence for Indiana's 2008 Democratic nominee for governor.
• Controlled content creation for two campaign websites.
• Assisted fundraising department with online giving platform.
• Updated online calendar of campaign events.
• Managed campaign email program.
• Assisted press team with disseminating media alerts.

• Interned in the Scottish Parliament with the Scottish National Party (SNP), the ruling party of the governing body.
• Summarized SNP media coverage from daily newspapers.
• Composed policy briefings for debates.
• Wrote parliamentary questions to government ministers.
• Researched government positions for press releases.
• Advised Parliament staff on political website design.

• Assisted with all facets of political advertising for the renowned Democratic media firm.
• Scouted for shoot locations and secured filming permits.
• Found appropriate costumes and props.
• Hired film crew members.
• Provided support to director during video shoots.
• Assisted with professional video editing sessions.

Master Of Business Communication

Post-Graduate Certificate, Democracy; Public Policy

B.A., Political Science, American Studies, Media Studies

Activities and Societies: Pi Sigma Alpha (the National Political Science Honor Society), The St Olaf Choir, St. Olaf College Democrats.