Samantha Rainey Email & Phone Number

New York, Ny, Us

Winter Park, Fl, Us

- Researched and analyzed market trends, established KPIs, generated financial reports, and prepared data visualizations to present to key internal stakeholders and high net worth clients.- Managed and supported operational restructuring efforts, client business development, and corporate branding strategies for an investment firm with over $742MM assets under management.- Initiated the creation of project workflows and implemented a new CRM system to standardize practices for company expansion, improve regulatory oversight across teams, and streamline the onboarding process for new accounts.

Los Angeles Metropolitan Area

- Help define monthly outreach goals and and consult on digital advertising, sponsorship, and event marketing strategies to increase funding for the SPY homeless youth shelter.- Advocate for housing and community development projects at committee meetings in West LA.- SPY impacts the lives of over 1,000 at-risk youth yearly by driving solutions that address racial and social inequity within the community.- Cultivate partnerships with brands, vendors, local venues and businesses to drive community awareness for the organization

Los Angeles, California, United States

- Created pitch decks and negotiated partnerships with Apple TV, Roku and YouTubeTV, increasing subscribers by 10+ million for The Weather Channel, Local Now, and TWC en Español.- Managed all film marketing and licensing assets across Vimeo, Box, Filmtrack and Youtube, supporting new release and library content strategies from acquisition stage to release.-Spearheaded the digital marketing campaign and livestream for our Daytime Emmy-nominated cooking show ahead of a major contract renewal.- Launched affiliate website and led design project; optimized marketing and brand collateral (one sheets, promo spots, etc.) for all 10 networks, launching before deadline and under budget by 30%.

Greater Los Angeles Area

- Utilized activations, paid ads, influencer engagement, and publicity to promote major theatrical releases including a campaign for the film 47 Meters Down: Uncaged which generated significant social media buzz and drove box office sales by 15%. - Developed and helped pitch new integrative proposals for MLB, PAC12, World Poker Tour, Outdoor Channel etc. prior to the launch of AVOD streaming service, Sports.TV.- Directly supported EVP of Brand Marketing to develop strategic on-air messaging campaigns and oversee the creation of all AMG network assets, ensuring timely deliverables for our partners.- Organized guest lists, onsite A-list talent and press for major theatrical releases and red carpet events.- Represented the company and coordinated exhibition at industry events and conventions nationwide to solidify entertainment partnerships and build trust with affiliates for future business.- Edited and prepared legal documents for outside counsel including production, content licensing and distribution agreements.

Orlando, Florida Area

- Led marketing outreach and donor registration efforts for two charity auctions and helped coordinate all stages of programming for multiple large-scale fundraising events.- Secured over $1.3 million in donations for stem cell transplant costs.- Crafted press releases for local publications and social copy announcing upcoming initiatives.Corporate Sponsors:CadillacWaldorf AstoriaBloomingdalesWalt Disney World Resorts

Los Angeles, Ca

- Vetted and researched sponsors, celebrities, and social media influencers for various red carpet events and activations at Sundance, Toronto International Film Festival, and Style 360 NYFW.- Contributed to publicity and event marketing campaigns for 8+ film premieres; assembled press kits and branded media recaps to present to clients.Clients: Kia MotorsEssentia WaterFoster Grant SunglassesNot Your Mothers Haircare

Orlando, Florida

Clients:The VanguardBackwoods Music FestivalRuth’s Chris SteakhouseFactory E-StoresAdvent Health

Fashion Business Essentials Certificate Program

Political Science Major, International Relations And Affairs

Activities and Societies: Pi Sigma Epsilon Professional Marketing Fraternity, Gamma Phi Beta Sorority Appointed Social Chair, F.A.S.T.