Daily and routine Director of Marketing & Business Development responsibilities: (both for Strazanac Solutions LLC and the clients of):• Full Business Development Strategy Creation• Business Development and Sales Executive for new account acquisition • Influencer Marketing/Affiliate Marketing• Email Marketing• Marketing Consulting• Social Media Management and Strategy Creation• Digital Marketing Strategy Creation and Implementation• Content Creation including Blogs, Web Content, Articles and Press Releases • Event Management including Conferences, Trade Shows, Private Events and Meetings• Business Consulting• SEO Audits and Optimizations • Customer Service Training • Marketing Training

I worked in the link building department of El Toro Interactive, doing search engine optimization (SEO) for the various clients that have hired El Toro Interactive to monitor and build their web presence. I personally managed 12 different clients (all on NDA agreements) across various e-commerce and business service markets. As an account manager for these clients, I had quotas to hit each month and tight budgets to stick to. I also monitored and checked weekly and monthly keyword ranking reports for the brands I managed.

As an independent consultant, local (Raleigh, NC) nightclubs, lounges and other companies hire me to assist and sometimes overhaul their marketing and events departments. All parties who hire me are referred directly or have sought me out personally.Spin NC (March 2012 to June 2012 and September 2014 to present): Spin NC, a boutique DJ and events service, hired me to assist at their private and corporate events. This included completing various responsibilities before, during and after each event in addition to office duties. My responsibilities at events included setup and take-down of equipment, serving as the liaison between the event attendees and talent for requests and questions and any other tasks as they arose. Office duties included maintaining their social media, email correspondence, company digital platform management, organizing stock and ordering promotional and marketing materials and other office duties as assigned.Myst Ultralounge (July 2013 to June 2014): Myst brought me in to manage the VIP side of the establishment, the area that earned the most revenue. I re-did the bottle menu, contracts, process of ordering and setup a deposit system to prevent cancellations. Prior to my entry to Myst, they were booking less than 70% of their VIP booths, once I came in and changed how VIP was managed, they were sold out every week and most Saturday night’s had waiting lists as well.Oryx Restaurant & Ultra-Lounge (January 2012 to March 2012): I was brought in during the first couple months of its inception to build up a promotions and marketing team and jump-start its marketing efforts. I also managed the VIP and restaurant reservations.Cashmere Lounge (March 2011 to January 2012): I worked with the bar staff to ensure that VIP reservations and special events went accordingly and that all parties were enjoying themselves. I also worked between the musical talent (DJ) and the lounge patrons as a buffer and medium for requests and questions to the talent.

As an outside sales representative most my job was done on the road however outside of the required number of sales calls I had a week, I made daily trips to the office to follow up on patient prescriptions and office follow-ups.My responsibilities included but were not limited to:- hitting quotas for weekly sales calls including both warm and cold calls- scheduling and fulfilling monthly lunches with medical practices- doing a presentation at each lunch about the company and how we can be an asset to the medical practice- check benefits and fill out paper work for all prescriptions that came in for my accounts including scheduling fittings and/or drop ships for patients- remain in contact with the sales manager and president about my progressNOTE: This role ended due to the company going bankrupt

To provide supplemental conference coordination focused on program development and speaker support.- Reconcile invoices and coordinate processing payments- Coordinate correspondence with speakers/presenters and monitor submissions- Create AICPA conference continuing professional education transcripts/tracking forms for specific events- Coordinate distribution of evaluation results to speakers- Coordinate the creation/population of conference event app speaker/session submissions- Report/file non-AICPA continuing education credits as needed- Coordinate production and delivery of required speaker materials/items for conferences

As the Marketing Manager, a job that wears many hats, I ultimately managed and executed all marketing efforts of the company and its product brand. Roles and tasks included:- Adhering to a strict advertising budget while ensure the best ROI for all advertising efforts- Coordinate and attend all trade shows and events- Write, edit and submit all company, brand and product press releases- Supervise the design and printing of all marketing materials including brochures, product information sheets, pamphlets, promotional items and corporate gifts - Act as resource to the sales team- Assist the OEM sales department as support and phone management- Attend customer meetings and sales calls- Control and write all blog posts for company blog- Manage and update all social media platforms- Maintain and monitor all green initiatives and certifications.

During my time at Coach I was not only a sales associate but a representative of the brand. My role included:- Answering customer questions about the brand, products and purchasing process- Assisted with customer sales, returns and exchanges with the upmost respect and highest customer service- Replenish merchandise stock- Make customer courtesy calls- Assist in lost prevention practices and procedures

I served as the Medical Files Administrator for Triangle Arthritis and Rheumatology Associates for an extended period of time, starting as an intern/summer help while in high school. When I became full-time, I took on a heavier workload including:- Organizing and collecting medical files- Collecting and distributing faxes and mail to the appropriate parties- Filled in a part time receptionist by answer phones , checking and out patients, and making patient appointments- I called all patients two days prior to their appointments to confirm- Assisted the physicians, nurses, receptionists and practice manager with day to day procedures and office need- Performed all duties while adhering to HIPPA policies

I was an Academic Skills Consultant for 4 years in the Academic Success Center. I served this role while enrolled as a full time student with a full course load. My job included:- Meeting with students one-on-one to discuss and develop their academic skills- I performed workshops for classes, sports teams and student organizations to help them better their academic, time management and study skills

I was both a Spanish and Psychology Tutor at the Academics Success Center since my first semester of freshman year, a job normally assigned to sophomores and above, until the final semester of my Senior year. My job included:- Tutoring students enrolled in Psychology 150, Spanish 101 and Spanish 102 courses- I earned my College of Reading and Learning Association (CRLA) tutoring certification in May 2008

The EnTourage Tour Guide and Campus Representative is a highly respected role, only granted upon a select few students after a rigorous application and training process. My job included:- Serve as a campus tour guide for potential students and their families by giving personal and group tours to groups ranging from 2-50+ attendees- During Open Houses, served a campus representative and tour guide and answering all questions about the school and academics and as well as student life

During my first couple years at Western Carolina University I worked heavily in the Academic Success Center, one job was office assistant at the front desk. Job duties and tasks included:- Answering phones- Making student tutoring and workshop appointments- Answering questions about the center and its tutors- Organizing tutoring and workshop materials- Assist the center’s director with all other duties as assigned

I served as a resident assistant where I was to provide superior customer service to all students. Responsibilities included: - Monitoring the quality of housekeeping ,safety and security of the residence hall- Organizing front desk and hall resources including private documents- Support my team with planning, marketing, implementation and evaluation of over twenty social and educational programs a year- Serve as a liaison between students and the residential living department- Execute all safety drills and practices during drills and emergencies- Perform quarterly hall inspections

Upon graduating from high school, I took on the role as sales representative at Vector Marketing where I sold and marketed Cutco brand cutlery. While at Vector I performed the following:- Performed private in-home demonstrations of the product and its features- Took orders for products and controlled sales payment and information- Worked closely with management to increase all sales skills and product knowledge- Attended regular meetings to gain more knowledge and work with the remainder of the team on hitting goals and quotas- Reached all assigned goals and quotas within my first three weeks of employment, advancing my role to “Key Staff” and Advanced Sales Representative- Attended corporate events with other regional Key Staff