Samantha Sands Email & Phone Number

United States

- Lead communications and PR plans including strategy on key messaging, social media metrics, driving increased consumer and stakeholder engagement, media relations, executive thought leadership, and crisis reputation management. - Build marketing and PR presence through omnichannel strategy, utilizing social media, programmatic email / newsletter, earned & paid (advertising) media, and activation strategies to help increase brand awareness that drives revenue. - Build robust crisis communication plans including press releases, shareholder and retailer statements, media and social media responses, and customer service responses to mitigate crisis.- Effectively manage and mentor colleagues for continued professional and personal growth.

San Diego, California, United States

- Build and implement robust public relations campaigns and communication strategies across various industries including events, tech, hospitality & tourism, food & beverage, and lifestyle clients.- Lead and manage the public relations and communications department to achieve public relations and communications goals across all clients and events while mentoring junior colleagues for professional growth. - Advise crisis communication plans for events and clients revolving around the pandemic, product issues, company risks, political scandals, and more. - Ideate and plan activations, promotions, pop-ups, publicity stunts, and marketing opportunities - Serve as a national spokesperson for clients in broadcast, print, and digital media and secure national and global press including Daily Mail, CNN, SF Gate, Delish, AARP, POPSUGAR, Well + Good, LA Times, and more.- Manage and advise budgets, employees, story angles, meetings, publicity stunts, and communication opportunities.

Orange County, California Area

- Worked directly with CEO to create marketing campaigns, publicity opportunities, manage events, and client and team budgeting-Worked at various trade shows and conventions including CES, WOC, STAFDA, and NHS to promote and enhance clients' brands and gain reputable relationships with press and partners.- Increased number of global press placements with consumer and trade publications with different story angles and serve as a spokesperson for broadcast and digital media - Write communication materials including press releases, content marketing emails, media messaging, press kits, and more.

Campbell, California

- Led global public relations efforts and campaigns for the launch of NEON at CES, gaining six billion impressions and 930 placements across the world in four days.- Created and maintained relationships with tier 1 media from CNN, USA Today, TODAY Show, Forbes, The Verge, Wired, CNET, Engadget, and more.- Wrote and proofread public relations documents such as press releases, FAQs, pitches, and executive bios.- Scheduled & conducted over 100 interviews within four days at CES with CNN, USA Today, Forbes, Adweek, etc.- Pitched journalists, reporters, and producers around the world, piquing interest for reporters to write truthful stories.- Managed a public relations agency while assisting with internal communications.- Assist and manage RFP processes and approvals and assist with reporting needs.- Worked directly with CEO Pranav Mistry to develop public relations and communications plans to implement.

La Mirada, Ca

- Carefully plan events and communications campaigns for clients while working on short deadlines and budgets- Social media and email marketing to customers, investors, stakeholders, and employees - Design and present campaigns for brand marketing, public relations, and more. - Write communication messaging and public documents including press releases, media pitches, website copy, marketing material and more.

Bachelor'S Degree, Public Relations, Advertising, And Applied Communication

- Public Relations major with an emphasis in Agency and Corporation. - PR Fellows Program with a 3.8 or higher GPA. - Was Public Relations.

Student Teaching Certificate

Activities and Societies:- Student taught 1st and 2nd grade students. - Created lesson plans that followed curriculum, while keeping it.