Sam Santos Email & Phone Number

- Created and manages product backlog for company’s marketing automation software, prioritizing features, user stories, and enhancements- Developed and implemented company’s new paid media strategies, advertising on behalf of clients, resulting in millions of dollars in revenue- Strategic lead who planned, monitored, and executed end-to-end delivery of small and large-scale creative projects - project management, content development, technical execution, quality assurance, reporting and analysis, collaborating with internal and external stakeholders as the primary point-of-contact- Oversaw production processes for global retail brands and content calendar of organic and paid media across websites, social media and internal syndication network, tracking progress and budget, while ensuring timely publication across all platforms- Effectively and regularly managed monthly campaign budgets ranging from $100,000 to $200,000 with precision and strategic allocation- Provided data-driven insights into campaign performance and consumer dynamics, leveraging existing data, internal research, and market insight- Hired, supervised, and mentored multi-disciplinary team of front-end developers, marketing coordinators, and graphic designers while balancing day-to-day- Created workflow processes to improve efficiency, including building custom Excel tools and levering automation tools to accelerate deliverables and optimize project organization- Understood user needs and ensured product results in superior user experience

Phoenix, Arizona, United States

- Developed company’s new business unit involving the planning, execution, and analysis of organic marketing campaigns; resulting in increased renewals of websites and increased monthly recurring revenue since 2016- Created and managed the production of high-quality landing pages and creative campaign assets including emails, display ads, social ads and various web art- Coordinated stakeholder feedback and involvement at every point of project from establishing request requirements to final delivery and approval

Gilbert, Arizona

• Played an integral role in the distribution of content across Isagenix digital footprint• Organized and maintained all digital content assets and collects all graphics, images, text, and information pertaining to specific Digital Marketing projects• Utilized a digital service ticket system to process and fulfill web content digital requests;enters all digital content changes and assure distribution of content across 13 countries and 26 languages in multiple websites• Served as a liaison between the Digital Marketing team and various business units• Worked in various audits to track content and perform daily QA reviews to ensure digital content is available and meeting Isagenix standards.

Phoenix, Arizona

• Served as the primary liaison between the Client, HQ Operations, and Web Support throughout all stages of creation and development of Business Wire's NewsHQ Online Newsroom and InvestorHQ Investor Center websites• Possessed a combination of organizational skills, verbal and written communication skills, and computer proficiency in MS Word, Excel, PowerPoint, Adobe Acrobat, and Web browsers• Experienced and involved with content management systems, online newsrooms, investor relations web sites, media relations, public relations, and social media

Boston, Massachusetts

• Supervised workflow by organizing, prioritizing, and assigning concurrent editorial projects• Captained a team that processed press content in a high pressure newsroom• Partnered with high-profile clients to provide effective advice and deliver desired results

Boston, Massachusetts, United States

• Satisfied client needs and final drafts under pressured, live deadlines on day-to-day basis• Processed press releases to guarantee broadcasting to specified markets