Samantha Seidman Email & Phone Number

Florida, United States

Miami-Fort Lauderdale Area

Miami-Fort Lauderdale Area

Fort Lauderdale, FL, United States

Miami/Fort Lauderdale Area

• Directed the build of enterprise-wide Revenue Management Tableau dashboards used to diagnose margin opportunity, rate-per-case analysis, volume, price, mix analysis, and supplier financial performance against the.
• Managed and communicated the National LMF bank reconciliation and corporate sweep process to provide portfolio leads, supplier corporate leadership, accounting, and state teams with detail into the local marketing.
• Automated and standardized labor-intensive reporting and analytic processes to improve consistency and time management across corporate and state finance teams
• Provided ad-hoc financial and pricing analysis, insights, and support to the Revenue Management SVP/VP, Corporate Leadership, Regional Directors, Supplier Brand Development VPs, and Market leads

Estero, Florida

• Analyzed and implemented pricing strategies for the Mid-Atlantic Zone which consists of 34 Hertz/Dollar/Thrifty markets that generated positive revenue of 21% YoY, and grew revenue per day 5% YoY
• Utilized data analytics through Tableau, SQL, Excel, and in-house systems to analyze Hertz, Dollar, and Thrifty brands bookings through customer segments, channels, car types, and length of rent to gain actionable.
• Consistently worked with team members to improve pricing processes and analytical tools
• Thoroughly monitored competitor pricing trends so that each individual location performed to maximize revenue by ensuring that they had the most optimal pricing strategies catered towards their target market and.
• Worked closely with yield counterparts by hosting Bi-Weekly meetings to leadership consisting of market trends and forecasts to display pricing opportunity and to provide yield with understandings to maximize ROI

Estero, Florida

• Utilized data-driven analytics to gain actionable insights by monitoring the channel, customer segmentation, car class, and length of rent, using Excel Power Pivots and live shops during the summer peak to maximize.
• Queried data through SQL and developed automated procedures to create strategy reports by analyzing yield tactics and rate change percentage, based on car type, for ad hoc markets
• Assisted with the government rental bid process using Excel, PowerPoint and R programming to implement accurate taxes and fees, log bids, and add locations to the shared model
• Participated in Senior Director and Director level meetings, attended a leadership conference, weekly Lunch and Learns on various topics, and presented an Internship Capstone Project

Miami/Fort Lauderdale Area

• Boosted sales of Bike MS event using Hoover’s database to develop an Excel spreadsheet including companies within the target market that would be probable to sponsor the Bike MS event
• Progressed leadership and presentation competencies using PowerPoint to host a seminar about utilizing technology in the work place, with concentration on MS Excel Spreadsheets and MS Word shortcuts and tips
• Teamed with staff and operations to apply short-term and long-term marketing strategies to increase revenue for Multiple Sclerosis Research & Development

Hollywood, FL

• Networked with executives to come up with new sport concepts, philanthropy events, and social occasions for the company to maximize their revenue and development while benefiting their club members
• Proposed an Excel master spreadsheet with the suggested social media and weekly e-mail newsletters to clients based on the year-over-year corporate revenues.