CEO & Founder - HC Systems Inc.

HC-Systems.com HC Systems, founded in 2021, is excited to launch a brand new product, with market-creating potential, in 2023. We are currently accepting inquiries to funding, both equity and opportunity based. Patents Pending. All inquiries require NDA agreements. Reach out to HCSystemsPD@gmail.com or to Sam at SoltauSamantha@gmail.com.

-Innovation Launch Team Oui by Yoplait brand. Responsible for identifying, incubating, and advancing new products for General Mills' $1BN+ yogurt operating unit, Oui by Yoplait expected to be $100 MM business Yr 1-Lead creative process for brand vision and design with internal and external agencies to create differential market offerings and full encompassing communications plans -Consistently showcase innovative strategy by developing key aspects of the go-to-market strategy, providing recommendations on pricing, trade strategy, shelving, and SKU mix. -Translating consumer and analytical findings into project charters and outlining resource needs-Support strategies by securing significant capital and promotional resources through modeling the economic viability of initiatives and presenting to senior executives. -Manage multiple, large sets of cross-functional teams to execute 16 full encompassing launches while managing demand forecasting and a $35MM Consumer budget-Spearheading partnership and strategies with previously untapped ecommerce channels including Amazon Fresh in which Oui became the largest sampling event with over 6,000 unique sample requesters

-Clients: Arby’s | WhiteWave Foods: Silk, International Delight, Nutchello, Stok Coffee -Led integrated campaigns for broadcast and digital projects in tandem with crafting strategic partnerships for targeted niche market segments -Became an expert in identifying digital consumer experience opportunities by using analytics, iterative testing, and experimentation to determine best practices and increase conversion -Led digital only product campaigns including website compliancy, targeted mobile applications, and email campaigns where we increased sustainable participation by 24% in 2 months -Capitalized on strategic opportunities in targeting, planning, analytics, and workflow streamlining that advance creative work to its fullest potential for achieving client success-Strengthened client, stakeholder, internal and external team relationships through effective communication and inventive problem solving

-Managed the budgets and schedules of 15 plus programs with multi-million dollar spend profiles in order to align company values with program performance-Used tools such as SAP, a high level skill in Microsoft Excel, and a strong background in analytics in order to apply a large variety of Earned Value metrics to track actual costs against multiple spend plans-Responsible for communication between funding management and engineering management and monitored variances of cost and schedule performance in order to properly advise team action-Supported 2 business segments, Plymouth and Minneapolis, each operating with unique metric standards and cost goals

-Formulated numerous marketing messages during the new product development process and manifested a plan to achieve these goals through a variety of strategies within their limited budget-Improved communication and information flow by managing Gekko’s CRM programs and ensured timely updates, posts and interaction with the sales department-Reformed the manufacturing process of a partnered contractor to control costs and achieve maximum efficiency

-Observed and helped strategize sales tactics for multiple different buyers including restaurant management, chefs, event centers, and event planners-Developed, managed, and expanded the company’s reach using social media sites consisting of Twitter, Facebook, and LinkedIn-Discussed long term financial capital planning by focusing on balancing elements of financial cash flow expectations. This includes employee payment, investments in inventory, expenses in distribution structure and more

♣ Enhanced the contractor module education program with three new modules each focusing on a new product Designed the promotional material used and distributed by Sales. Worked with an independent contractor to customize newly chosen promotional items♣ Conducted and reformed an analysis of Price-Volume Curves among multiple product families. Evolved this process to become a science of pricing power compared to purchasing power and subsequently developed an instructional manual for the practice to be conducted annually♣ Observed and advised during filming of instructional videos for new products. Greatly assisted in the editing process by being present at the partnered marketing firm’s location and by serving on the internal Safety Council♣ Experienced cross-functional use of Salesforce, Microsoft Office and Excel and experienced the benefits and challenges on a team in transition to a new IT infrastructure, Oracle to SAP

Acting as chief financial officer for 97 member chapter by maintaining timely and accurate financial records using an online financial system. Lead the development and am implementation of a half a million dollar budget while tracking 10 individual chapter officer budgets. Managing accounts receivable duties including member billing, pursuit of delinquent accounts, and special assessments. Managing accounts payable duties including the Pi Beta Phi house living costs, payments to vendors, fraternity headquarters, and member reimbursements.

Training to become VP of Finance 2012. Future management and budgeting of half a million dollars pertaining to membership dues, philanthropic donation and Pi Beta Phi house living expenses.