Award-winning public relations and marketing leader with 20 years of experience representing and promoting the world’s leading hotels across numerous brands – Fairmont Hotels & Resorts, Marriott International, Omni Hotels & Resorts, Joie de Vivre, and Nikko Hotels International. Served as Director of Public Relations for The Fairmont San Francisco and The Palace Hotel (a Luxury Collection Hotel).Samara brings brands to life. Her ability to communicate the personality and distinctive attributes of her clients makes them the consumer's choice in their fields. She increases visibility and revenue for hospitality, wellness and luxury lifestyle brands as well as performing arts companies and artists. Samara is extremely skilled at opening, relaunching and repositioning hotels after major renovations and closures. Her targeted media campaigns about one-of-a-kind experiential offerings as well as tech and service advancements within the hospitality industry have generated worldwide publicity and galvanized consumer demand.
Listed skills include Media Relations, Public Relations, Press Releases, Publicity, and 17 others.