Samar Das, Ph.D.

Samar Das, Ph.D. Email and Phone Number

Founder and CEO and Chief Research Officer @ C3Research
Orlando, FL, US
Samar Das, Ph.D.'s Location
Orlando, Florida, United States, United States
Samar Das, Ph.D.'s Contact Details
About Samar Das, Ph.D.

With over 21 years of experience as a founder and CEO of C3Research, an advanced marketing research and consulting company, I help clients solve complex marketing problems using strategic thinking and rigorous research methods. I specialize in brand and marketing strategy, digital marketing, web brand equity, healthcare research, and omnichannel marketing.I obtained my MBA from the Indian Institute of Management Ahmedabad, the top-ranked premier management school in India, and my Ph.D. in Marketing from the University of Arizona, where I completed my dissertation research on brand strength and brand equity. I founded a state-of-the-art 5400 sq. ft. research lab in Orlando called WEBLAB. I have partnered with several Fortune 500 companies, healthcare organizations, and higher education institutions to create compelling marketing and business solutions.

Samar Das, Ph.D.'s Current Company Details
C3Research

C3Research

View
Founder and CEO and Chief Research Officer
Orlando, FL, US
Website:
c3rweblab.com
Employees:
18
Samar Das, Ph.D. Work Experience Details
  • C3Research
    Founder And Ceo And Chief Research Officer
    C3Research
    Orlando, Fl, Us
    View
  • C3Research
    Ceo & Chief Research Officer
    C3Research Jul 2002 - Present
    Oviedo, Fl, Us
    C3Research has a unique DNA. Founded by an academic/practitioner, the company combines strategic thinking with rigorous research methods to solve marketing problems. Set up as three interlinked research centers specializing in brand research and strategy, digital marketing, and healthcare research, we cover a wide range of work spanning brand and advertising strategy, web brand equity, omnichannel marketing, and healthcare strategy. We pioneered the concept of lab-based experimental research realizing that “what people say and what they do on the Internet is not often the same.” Our state-of-the-art 6000 sq. ft. research lab in Orlando, called the Weblab specializes in web brand equity studies, UI-UX-CX, digital advertising optimization, digital prototype development, and omnichannel studies. The research facility includes a 1000 sq. ft. mock retail store to study omnichannel strategies, a 24-seat group lab to research websites and digital advertising, and an eye-tracking / biometric lab, as well as focus group rooms. Since its inception, the company has conducted over 400 projects for clients drawn from consumer, technology, banking, healthcare, education, media, tourism, and entertainment industries.
    View
  • Indian Institute Of Management Ahmedabad Alumni Association, North America Chapter.
    President
    Indian Institute Of Management Ahmedabad Alumni Association, North America Chapter. Jun 2015 - Dec 2017
    Indian Institute of Management, Ahmedabad is the top ranked premier management school in India set up in collaboration with the Harvard Business School. During my tenure as President, revitalized the association and organized IIMAGE 2016, a North America Alumni conference at Taj Pierre, New York. The IIMA Alumni Association North America has over one thousand alumni based in US and Canada and several of them hold top management positions including CEO of Fortune 500 companies, global consulting firms, software companies, and tech firms.
  • University Of Central Florida
    Assistant Professor Of Marketing
    University Of Central Florida Jun 1998 - Jun 2003
    Orlando, Fl, Us
    Conducted research in the area of brand equity and branding strategies. Taught MBA courses on Marketing Strategy and Ph.D. Seminar on Consumer Behavior. Won Excellence in Teaching Award for MBA teaching. Founded C3Research and Weblab in 2002 and left the University position to run the company full time in 2003.
    View
  • Berger Paints India
    National Marketing Manager (Retail Business Line)
    Berger Paints India Aug 1989 - Jul 1992
    Kolkata, West Bengal,, In
    Responsible for national marketing of consumer brands for the Consumer Business Line. Managed Product Management teams for various product groups; Advertising strategy and execution working with international ad agencies; New product development and launch; Overall marketing strategy for the consumer businesses of Berger Paints in the Indian Market.As Product Manager and then Marketing Manager at Berger Paints India, I executed a brand portfolio strategy that included successful launch of three national brands, strengthening of professional selling network, and industry leading advertising and promotion strategies. The cumulative impact of these measures resulted in Berger Paints moving up to number 2 rank in the consumer paint business in India overtaking Nerolac.
    View
  • Berger Paints India
    Product Manager
    Berger Paints India Jul 1987 - Jul 1989
    Kolkata, West Bengal,, In
    View
  • Berger Paints India
    Branch Manager
    Berger Paints India Jul 1983 - Jul 1987
    Kolkata, West Bengal,, In
    View

Samar Das, Ph.D. Skills

Marketing Research Marketing Strategy Market Research Brand Management Marketing Digital Strategy Consumer Behaviour Strategy Product Development Customer Insight Business Development Digital Media Product Management Marketing Communications Online Advertising Social Media Marketing Creative Strategy Consumer Behavior

Samar Das, Ph.D. Education Details

  • University Of Arizona, Eller College Of Management
    University Of Arizona, Eller College Of Management
    Marketing
  • Indian Institute Of Management Ahmedabad
    Indian Institute Of Management Ahmedabad
    Mba
  • Harvard Business School
    Harvard Business School
    Tmd 2010 Executive Education

Frequently Asked Questions about Samar Das, Ph.D.

What company does Samar Das, Ph.D. work for?

Samar Das, Ph.D. works for C3research

What is Samar Das, Ph.D.'s role at the current company?

Samar Das, Ph.D.'s current role is Founder and CEO and Chief Research Officer.

What is Samar Das, Ph.D.'s email address?

Samar Das, Ph.D.'s email address is sd****@****rch.com

What is Samar Das, Ph.D.'s direct phone number?

Samar Das, Ph.D.'s direct phone number is +140738*****

What schools did Samar Das, Ph.D. attend?

Samar Das, Ph.D. attended University Of Arizona, Eller College Of Management, Indian Institute Of Management Ahmedabad, Harvard Business School.

What are some of Samar Das, Ph.D.'s interests?

Samar Das, Ph.D. has interest in Prouser Photographer.

What skills is Samar Das, Ph.D. known for?

Samar Das, Ph.D. has skills like Marketing Research, Marketing Strategy, Market Research, Brand Management, Marketing, Digital Strategy, Consumer Behaviour, Strategy, Product Development, Customer Insight, Business Development, Digital Media.

Who are Samar Das, Ph.D.'s colleagues?

Samar Das, Ph.D.'s colleagues are Michelle Behar, Olive Peterson, Zaphya Jena, C3research Llc.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.