Currently working as the Founder and CEO of Fuelling Rockets. It is an e-commerce consulting company, helping clients in growing their e-commerce ventures. At Fuelling Rockets we help our client Build New Digital revenue streams, Implement Social Commerce, Developing Omnichannel, Controlling Digital Spend without impacting the revenues, Customer Retention Strategies, Technology Consulting, Performance Marketing, Fund Raising and Franchising (Special Focus on Cloud/Ghost/Dark Franchise to fasten deliveries). Previously I worked as a founding member and director at Desi Farms. It is a farm to fork daily essential brand. I helped them in Raising their first USD 500K in investment & worked closely with the finance team when they raised additional USD 650K in following round. Worked closely on strategising & building technology for their unique franchise model which helped the brand in attracting sales, branding and most importantly low cost last mile deliveries. At present Desi Farms has 40+ Franchise outlet with an ARR of USD 2 Mn and does about 75 thousand home deliveries per month.