Samar Said

Samar Said Email and Phone Number

Senior Digital Marketer | Growth Marketer | Performance Marketer | Media Buyer | Content Creator @ Salahaldin International Schools-Cairo
Samar Said's Location
Cairo, Egypt, Egypt
About Samar Said

Digital Marketer with experience in developing and executing successful digital marketing campaigns. Proven track record of increasing social media presence and website traffic, generating leads, and driving sales. Expertise in creating digital marketing plans and strategies, media planning and buying on these platforms ( Google Ads - Facebook, Instagram, TikTok & LinkedIn Ads), social media marketing, content marketing, email, and WhatsApp marketing. Adept at setup pixels and tracking tools like Google Analytics to track and measure the effectiveness of digital marketing campaigns.Worked on many projects in different industries (education, software, furniture gallery, interior design, beauty center, financial markets, courses, retail, medical, food and beverage, house and laundry services in Dubai, and events in Egypt and Dubai. Passionate about helping businesses grow their online presence, reach new customers, achieve their business goals, and reach the highest ROAS.

Samar Said's Current Company Details
Salahaldin International Schools-Cairo

Salahaldin International Schools-Cairo

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Senior Digital Marketer | Growth Marketer | Performance Marketer | Media Buyer | Content Creator
Samar Said Work Experience Details
  • Salahaldin International Schools-Cairo
    Digital Marketing Lead
    Salahaldin International Schools-Cairo Sep 2022 - Present
    Cairo, Egypt
    A group of international schools in Egypt. Working in the Cairo branch offers students an American curriculum, IB diploma and Montessori education. Leading the digital marketing department. Responsible for:• Creating and executing digital marketing campaigns for the school, such as running paid Ads on Google Ads, Facebook, and Instagram to target new parents to enroll their children in the school through attending open day events and camps to see the facilities and learn more about the school’s curriculum to trigger them to apply when admission is open. • Using WhatsApp and email marketing to follow up with the new parents and send them updates when the school has an open day or a camp to register for it and attend.• Managing all social media platforms (FB, IG, Twitter, and YouTube) and publishing daily posts about the school's announcements, events, and activities.• Managing the website and publishing the events on it. • Creating new ideas for the content on social media to make the audience more engaged.• Monitoring and analyzing the insights • Finding new ways to increase traffic and engagement.• Making weekly, monthly, and annual reports for the digital marketing department in the school.
  • Code.X
    Digital Marketing Lead - Code For Egypt
    Code.X Jan 2024 - Jul 2024
    Cairo, Egypt
    Code.X is a Silicon Valley-based and Code for Egypt is a part of its global youth education initiative. Code for Egypt provides Egyptian students with a unique approach to computer science, human-centered design, and project management fundamentals. Responsible for:• Raising the brand awareness of this program in Egypt.• Running paid ads on all social media platforms to get applicants.• Monitoring, analyzing and optimizing the results of the campaigns to get the best performance.• Creating creative content for social media posts whether ideas for designs or scripts for the videos • Managing all social media platforms.
  • Genral.Net
    Senior Media Buyer
    Genral.Net Dec 2023 - Apr 2024
    Dubai, United Arab Emirates
    A part of a group of 3 companies in different industries (General House LaundryServices in Dubai - General.net for software and digital marketing solutions in UAE and Egypt, and General Academy for courses in Egypt). Worked in these 3 companies. Responsible for:• Media planning and buying on these platforms (Google Ads,Facebook, Instagram, and TikTok Ads).• Monitoring, analyzing, and optimizing campaign results.• Follow up with the sales team to calculate ROAS (return on adspend) for every company.• Closing the deals that related to General.net when the clientneeds to learn more about the company's marketing solutions toclarify the best solutions for his business based on his businessgoal, then making a proposal to him.
  • Smart Vision
    Digital Marketing Specialist
    Smart Vision Aug 2021 - Aug 2022
    Cairo, Egypt
    A company for organizing international conferences and exhibitions in Egypt and Dubai. Responsible for:• Creating digital marketing campaigns for all events on all online platforms, such as making paid Ads on Google Ads, Facebook, Instagram, LinkedIn, and TikTok and defining and distributing the budget for these campaigns.• Conducting email campaigns to get the target audience to register to attend the event and prompt companies to sponsor the event.• Managing the social media platforms of all events. • Managing events websites and modifying their content.• Creating a content strategy for the events.• Monitoring and analyzing the results of the campaigns to get the best performance at the lowest cost.
  • Trigger Advertising
    Social Media Marketing Specialist
    Trigger Advertising Jan 2020 - Jun 2021
    An advertising agency for outdoor campaigns and social media marketing. Responsible for:• Creating social media campaigns by studying the market, conducting research in the field for which the campaign is made, and making a marketing plan to achieve the business goal.• Creating creative content to implement the marketing plan.• Making paid Ads according to the target audience.• Managing pages and scheduling posts through Hootsuite.• Using analytical tools to monitor and analysis the target audience’s presence and interaction on social media.
  • Orange Egypt
    Telesales Agent
    Orange Egypt Jul 2019 - Dec 2019
    A multinational telecommunication company. Responsible for:• Convincing new customers by phone of the new offers of Orange DSL (Home internet).• Convincing pre-existing customers to return to the home internet service again by solving their problems and offering them a special offer.
  • Oriental Advisors
    Executive Secretary
    Oriental Advisors Jun 2018 - May 2019
    A courses academy affiliated with the Syndicate Of Commercial Professions specializing in English and ICDl and Financial Accounting courses. Responsible for:• Welcoming clients and responding to their inquiries, answering all calls and directing as needed, scheduling meetings, and coordinating office activities.• Organizing the dates of the courses and making an inventory of financial accounts, groups, and study materials.
  • Mirage For Tourism Real Estate Investment
    Sales Representative
    Mirage For Tourism Real Estate Investment Jul 2017 - Feb 2018
    A company for tourism real estate investment. Responsible for:• Conducting a detailed explanation of the features of the tourism real estate promoted by the company and convincing the customer based on his needs and financial capabilities through comparisons and studying the market.

Samar Said Education Details

Frequently Asked Questions about Samar Said

What company does Samar Said work for?

Samar Said works for Salahaldin International Schools-Cairo

What is Samar Said's role at the current company?

Samar Said's current role is Senior Digital Marketer | Growth Marketer | Performance Marketer | Media Buyer | Content Creator.

What schools did Samar Said attend?

Samar Said attended Zagazig University.

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