• Handled Sales & Distribution of Premium Category Beverage Brands of PepsiCo-Tropicana, Gatorade, Lipton Iced Tea, Quaker Oats milk• Managed General Trade and led the team to drive sales across the territory• Involved in Implementing, reviewing and fine-tuning the GTM to escalate business volumes

- Drive volume & shares across Key Accounts by capturing consumer trends in MT/OP and making appropriate programs to enhance the business of the account- Achieve growth in terms of sales volume and number of outlets in MT and OP channels

• Develop strategies and manage marketing campaigns to build credibility of brands and significantly upgrade visibility in the market• Plan & Deliver Trade Initiatives such as Displays, Contests, Schemes & Consumer promotions• Assist with pricing and new product launches as well as develop new business opportunities• Prepare the AOP in line with overall business and growth opportunities• Develop the GTM strategy and work closely with Sales team to streamline distribution across territories

• Dealt in B2B & B2C Sales of Retail & Commercial Lines Insurance products to Mid and Large Corporate Clients• Responsible for end to end general insurance needs of all the brokers present in the state through increased engagement with channel partners

• Managed the SME & Corporate portfolio of the entire region - Identifying new sales opportunities and increase present portfolio share by renewals & cross-sell• Organized regular training sessions for developing the individual channel partners and help them become Risk Specialists to facilitate selling of GI products• Developed business development strategy at branch level for improving the bottom line (through LOB focus) and the top line (through increasing market penetration)

• Headed the Branch Bancassurance Channel • Led a team of Relationship Managers and looked after the business generated through the Banca channel for three Regional Business Offices with more than 120 State Bank of India Branches and 40 Utkal Grameen Banks

-Developed a new product for the Insurance industry targeting the Rural and the Semi urban population of the country- Learnt in detail about various departments of the organisation namely Finance, Operations, Sales and Strategy, develop deep understanding and gain hands-on-experience in the underwriting, actuarial, investments and accounting department of the organisation

Project Title- Marketing and Business Development of Powerfly (The Charter Membership program of Deccan Charters)Highlights-• Identified the critical success factors and suggested a strategic roadmap on cities to target and put forward a two-year plan on the potential of revenue generation understanding total flying hours, rates/hour & conversion rates• Mapped the sales network in metro cities and suggested improvements so as to increase the topline and ensure maximum utilization of existing fleet• Collaborated with the marketing team to come out with a digital marketing plan to increase online presence, identified various CSR activities to improve the brand equity, worked on the existing and potential customer database & identified improvements to increase customer loyalty• Recommended supply and demand strategies to maximize efficiency, cut down operating costs, reduce downtime thereby improving the overall performance