Sambit Patra Email & Phone Number

Hyderabad, In

Bhubaneswar, Odisha, India

Bhubaneswar, Orissa, India

Multiplai (rebranded from Idea8) is an AI-enabled growth agency, helping businesses to maximize their revenue, growth and savings with help of AI automation systems and chatbots. We also consult companies to leverage right set of AI tools for their business use-case.Achievements:• Led growth-experimentation strategy with marketing automations resulting in MAU growth by 35% for a B2B SaaS product.• Implemented AI-powered lead-gen chatbots for 4 clients leading to an average… Show more Multiplai (rebranded from Idea8) is an AI-enabled growth agency, helping businesses to maximize their revenue, growth and savings with help of AI automation systems and chatbots. We also consult companies to leverage right set of AI tools for their business use-case.Achievements:• Led growth-experimentation strategy with marketing automations resulting in MAU growth by 35% for a B2B SaaS product.• Implemented AI-powered lead-gen chatbots for 4 clients leading to an average 30% hike in lead generations.• Improved number of website visits by 45% using AI-enabled SEO optimization strategies for an e-commerce client.Previously, Idea8 was a performance marketing agency working on performance marketing such as search and social paid ads, email marketing and marketing analytics.Achievements:• Built an 8-person team providing end-to-end performance marketing services such as SEM, SMM, PPC and email campaigns.• Accomplished paid ad campaigns that achieved 35% above industry average CTR, for about 15+ clients across industries.• Strategized & implemented multi-channel growth campaigns with periodic optimizations, delivering about 18% ROAS.• Spearheaded total performance marketing budget over 2 Cr cumulatively, primarily across e-commerce and SaaS products in the APAC and US market.We understand the importance of a brand's digital presence. We specialize in understanding the value proposition and target audiences intimately, before planning, developing, running campaigns that creates impact and engagement. We are data-focused and always optimize the results as per metrics decided for the campaigns. Show less

Bhubaneswar, Odisha, India

SteelMandi is a ML-based market intelligence and spot trading platform for steel and allied products facilitating easy auction, hassle free transactions and quick turnaround. It also compliments these services with market prices, industry news and MIS data to help the end user with taking better informed decisions.• Led the development of SteelMandi's platform, driving business growth and achieving a 40% increase in pre-launch sign-ups compared to initial projections.• Conducted… Show more SteelMandi is a ML-based market intelligence and spot trading platform for steel and allied products facilitating easy auction, hassle free transactions and quick turnaround. It also compliments these services with market prices, industry news and MIS data to help the end user with taking better informed decisions.• Led the development of SteelMandi's platform, driving business growth and achieving a 40% increase in pre-launch sign-ups compared to initial projections.• Conducted extensive market research and competitive analysis to develop an effective GTM strategy and pricing strategies that supported user adoption and achieved key performance indicators.• Created PRDs to scope features and streamlined product backlog effectively contributing to a 15% surge in sprint velocity.• Orchestrated go-to-market strategy leading to 40+ product demo signups and onboarded 60+ buyers & suppliers for beta run.• Led 12-person cross-functional team and initiated KPIs tracking that amplified team efficiency by 35%.• Devised content marketing strategy as per target audience, alongside publishing and growing a weekly industry newsletter to more than 500+ readers within 3 months, achieving 20% m-o-m subscriber growth thereafter.• Developed a content marketing strategy relevant to the target audience.• Implemented effective project management techniques, resulting in timely and efficient delivery of projects.• Developed a comprehensive launch strategy, including PR, digital marketing, and event planning, to ensure maximum visibility and impact in the market. Show less

Bengaluru Area, India

AptPlan is solution-turned-product of Aptus Data Labs that enables varied industries to track, predict, and optimize their supply chain efforts, thereby bringing out better ROI and TAT.• Developed and implemented a robust go-to-market strategy that resulted with 40+ demo sign ups in the first quarter.• Attained 15% revenue growth by identifying and managing strategic alliances with key partners.• Developed and executed data-driven onboarding strategies, resulting in a 30%… Show more AptPlan is solution-turned-product of Aptus Data Labs that enables varied industries to track, predict, and optimize their supply chain efforts, thereby bringing out better ROI and TAT.• Developed and implemented a robust go-to-market strategy that resulted with 40+ demo sign ups in the first quarter.• Attained 15% revenue growth by identifying and managing strategic alliances with key partners.• Developed and executed data-driven onboarding strategies, resulting in a 30% increase in user activation and a 20% rise in user retention rates within the first 90 days of implementation.• Directly contributed to about 25% of new partner sign-ups and guided them to a seamless onboarding.• Led a team of 6 resources, with proper onboarding and training. Show less

Bengaluru, Karnataka, India

Aptus Data Labs is data science and advanced analytics firm, helping businesses across the globe to fine tune their business processes with use of data and analytics.• Develop and execute annual marketing plans that deliver the objectives and aligns with brand• Lead generation, profiling, and prospecting (Pipeline Management)• Representing of Aptus Data Labs at conferences & seminars• Planning and strategizing conferences, meet-ups, and online marketing• Present… Show more Aptus Data Labs is data science and advanced analytics firm, helping businesses across the globe to fine tune their business processes with use of data and analytics.• Develop and execute annual marketing plans that deliver the objectives and aligns with brand• Lead generation, profiling, and prospecting (Pipeline Management)• Representing of Aptus Data Labs at conferences & seminars• Planning and strategizing conferences, meet-ups, and online marketing• Present marketing recommendations, employer-branding trends, sourcing related research data points, insights, key findings, and campaign reports to support management in decision-making • Increased annual revenue by INR 2.8 crores through new customer acquisition, retention and expansion efforts. Prioritized retention over acquisition.• Introduced a new sales process, thereby minimizing the lead to conversion time and improving productivity by 20%.• Instituted processes and procedures for digital account-based marketing that increased throughput by 22%.• Lead discussions with partners, vendors and customers to promote products, resulting in 3 major partnerships & integrations.• Market research, increase brand awareness and manage content across offline and online channels• Measure effectiveness of the sales and marketing activities against various KPIs and adjust strategies to generate maximum ROI• Conceptualized & executed an innovative high impact launch campaign for the education vertical of Aptus Data Labs, AptusLearn Show less

Iim Sambalpur

• Accountable to fund allocations and usage for marketing events conducted in college• Conducted digital marketing and SEO workshop for both batches and created awareness for marketing courses

Pune Area, India

• Managed end-to-end marketing activities for the company for increasing awareness of the company and its various programs • Coordinated the development of the website from scratch with content creation for brochures, banners and whereabouts• Planned, advertised and organised various financial certification workshops and programs• Marketed finance programs through social media as well as on-fields visits to prospective clients and converted a few• Conducted Ground Level and… Show more • Managed end-to-end marketing activities for the company for increasing awareness of the company and its various programs • Coordinated the development of the website from scratch with content creation for brochures, banners and whereabouts• Planned, advertised and organised various financial certification workshops and programs• Marketed finance programs through social media as well as on-fields visits to prospective clients and converted a few• Conducted Ground Level and Online Research on usage and willingness to pay for financial programs and workshops Show less

Sambalpur Area, India

We, the student placement committee, manage all the placement and internship related activities at IIM Sambalpur. We also ensure the readiness of the fellow participants towards the Corporate World. The Placement Committee at IIM Sambalpur is a student elected and driven body responsible for developing and maintaining a healthy long term relationship with the Industries.• Planned and executed first ever 4-day SIP and Final Placement Drive for both the batches in Mumbai• Planned and… Show more We, the student placement committee, manage all the placement and internship related activities at IIM Sambalpur. We also ensure the readiness of the fellow participants towards the Corporate World. The Placement Committee at IIM Sambalpur is a student elected and driven body responsible for developing and maintaining a healthy long term relationship with the Industries.• Planned and executed first ever 4-day SIP and Final Placement Drive for both the batches in Mumbai• Planned and executed the pre-placement activities in co-ordination with the mentor IIM (IIM Indore) Show less

Chennai Area, India

Direct Tester : Worked with Marks & Spencer (UK). Tested performance of various web services components related to Business Objects reports (BO Reports) and ETL Jobs. Worked in SAP and Mainframes too. Also got exposure to various business functionalities of Retail Sector.My Basic Responsibilities included :• Understanding the business need of the client and working in accordance to their requirements• Achieving desired targets effectively within predetermined deadlines•… Show more Direct Tester : Worked with Marks & Spencer (UK). Tested performance of various web services components related to Business Objects reports (BO Reports) and ETL Jobs. Worked in SAP and Mainframes too. Also got exposure to various business functionalities of Retail Sector.My Basic Responsibilities included :• Understanding the business need of the client and working in accordance to their requirements• Achieving desired targets effectively within predetermined deadlines• Maintaining effective relationship with client by efficient and dedicated work Show less

Cuttack

Along with two of my friends (G Gajendra Prasad & Kishan Ray), I initiated this event management company in the year 2014 with objective of providing better design and logistics solutions for various events such as marriage, stage shows and corporate events.My Responsibilities included :• Spokesperson of the company• Connected to various clients, proposing our business prospective so as to meet their requirement• Branding and Marketing of the company both digitally and… Show more Along with two of my friends (G Gajendra Prasad & Kishan Ray), I initiated this event management company in the year 2014 with objective of providing better design and logistics solutions for various events such as marriage, stage shows and corporate events.My Responsibilities included :• Spokesperson of the company• Connected to various clients, proposing our business prospective so as to meet their requirement• Branding and Marketing of the company both digitally and personally• Managed the resources at the client location before and during the event • Coordinated the designing team for optimum outputSuccess Stories :• Organized various corporate events and brand launch events of reputed brands, one being, launching of Wild Stone Deo perfume version in Odisha• Been a part of one's most important event of life, Marriage, from scratch to end of the event• Conducted stage shows and rock shows of various bands such as Vighnanz• Conceptualized a reality show on students of various engineering colleges in Odisha Show less

Master Of Business Administration (M.B.A.), Sales And Marketing, 3.3 / 4

Activities and Societies: • Treasurer, Emporia - Marketing Club, IIM Sambalpur • Student Placement Committee, IIM Sambalpur

Bachelor’S Degree, Electronics & Tele-Communication Engineering, 8.54 / 10

Activities and Societies: Technical Secretary